DUBLIN, November 30, 2015 /PRNewswire/ --
Research and Markets (http://www.researchandmarkets.com/research/424mtx/global_personal) has announced the addition of the "Global Personal Lubricants Market 2015-2019" report to their offering.
According to the report, the definition of sexual norms has evolved over the years. Previously, it was inappropriate to openly discuss sex in many cultures of the world, but today when such cultural mores have drastically changed. Over 55 percent of Americans are open minded about premarital sex, showing a society that is evolving and accepting the use of sexual wellness products.
The younger generation is becoming aware of personal lubricants and other sexual wellness products because they are more independent and open to experimentation. Manufacturers are looking to ride this wave of change and help in changing the society's mindset through marketing strategies. Sexual wellness is becoming less of a taboo and more of a requirement for today's population.
In an attempt to distinguish their products from the rest of the market offerings, manufacturers are experimenting boldly with new flavors, ingredients, and even packaging and design. Personal lubricants using aloe vera are the most talked about. In early 2014, Astroglide introduced 'Aloe Cadabra', a personal lubricant with 95% organic aloe and vitamin E, setting a trend in the market for aloe-based personal lubricants. A more recent launch was 'Foria', a personal lubricant that contains marijuana or cannabis extract. However, only a person with a marijuana card or a doctor's prescription will be able to purchase it in the US.
Further, the report states that the majority of the personal lubricants in the market today use petrochemicals that have a higher cellular weight than human skin tissue cells.
Key questions answered in this report:
- What will the market size be in 2019 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?
Key Topics Covered:
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market landscape
PART 06: Market segmentation by application
PART 07: Geographical segmentation
PART 08: Key leading countries
PART 09: Market drivers
PART 10: Impact of drivers
PART 11: Market challenges
PART 12: Impact of drivers and challenges
PART 13: Market trends
PART 14: Vendor landscape
PART 15: Key vendor analysis
- K-Y Jelly
- Church & Dwight
- Trigg Laboratories
- Topco Sales
- Good Clean Love
- Intimate Organics
For more information visit http://www.researchandmarkets.com/research/424mtx/global_personal
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SOURCE Research and Markets