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Golden Seeds Leads $1,600,000 Series A Financing for AboutOne

Technology Veteran Nails Household Management

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NEW YORK, Dec. 1, 2011 /PRNewswire/ -- Golden Seeds led a $1,600,000 round of financing for Malvern, Pa. based AboutOne, an online family management system that automatically stores and manages household information and memories. The new capital will be used to accelerate product development, and expand the customer base.

"AboutOne's patent pending product is the most efficient way to organize your life," said Mindy Posoff who will be representing Golden Seeds on the board of the company. "Joanne Lang, the CEO, is a visionary. The goal of zero entry makes this very compelling to users," added Mary McCaffrey, who acted as Co-Lead. Golden Seeds' investment was made through members of its Angel Forum as well as through Golden Seeds Fund 2 LP. "Furthermore," stated Kathryn Swintek, General Partner of Fund 2, "we've invested in other SaaS companies and have a strong ability to support this company in its growth. Subscribers love the service and we do too."

Since launching in March, AboutOne has seen strong adoption of its service by a broad audience including mothers with children, military families and college kids. "It's an honor to receive support from premier companies: partnering with Microsoft has enabled us to build scalability, security, and performance into our online organizer and Golden Seeds has provided capital support and has already put the power of their amazing member network at our disposal," said Joanne Lang, CEO and Founder of AboutOne.

About AboutOne
AboutOne is a secure and private online subscription service that makes it easier to manage family life, at home or away, with any Web-enabled device, providing one convenient location to quickly and easily store, manage, and retrieve family memories and household information (health, possession, education records, contacts and more). AboutOne's business mission is to be the global de-facto standard for family management systems.

About Golden Seeds
Golden Seeds is an investment firm dedicated to delivering above market returns for investors through the empowerment of women entrepreneurs. Its Angel Forum consisting of approximately 200 men and women is the fourth largest in the US, and its second fund, which has invested in AboutOne, closes in December.

CONTACT: Lou Peralta, +1-888-629-6774 x561, lou@goldenseeds.com

SOURCE Golden Seeds



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