ENGLEWOOD CLIFFS, N.J., June 30, 2016 /PRNewswire/ -- This summer, Good Humor is bringing joy up and down the East Coast with its "Welcome to Joyhood" tour. After launching in New York City earlier this month, the iconic brand is traveling to Faneuil Hall to kick off the Boston leg of the tour with a fun-filled event for those who live, work and play in the city. As part of the event, Good Humor® will transform Boston into a capital of joy by partnering with Boston Celtics point guard and NBA All-Star, Isaiah Thomas, as an Honorary Good Humor® Man.
Isaiah Thomas will join the Good Humor® Joy Squad to bring free ice cream and giveaways* to Bostonians. The fun-filled event will take place at Sam Adams Statue Faneuil Hall (located on the corner of Congress Street and North Street) today, June 30, from 12 p.m. to 3 p.m.
"I have had such great support since joining the team last year, it has been unbelievable to play in front of the legendary Boston crowd," said Isaiah Thomas. "Today I'm excited to team up with Good Humor® as the Honorary Good Humor® Man to share joy and free ice cream with the great fans of Boston."
The Good Humor® Joy Squad and the Good Humor® Truck will surprise and delight Bostonians in neighborhoods throughout the city from June 30 to July 24. After Boston, the Good Humor® Joy Squad will travel to Washington, D.C. beginning July 28 and Miami beginning August 25.
"Good Humor® has been bringing joy to fans for more than 90 years, said Nick Soukas, director of ice cream at Unilever. "We're looking forward to bringing 'Joyhood' and celebrating ice cream season to Boston for the fourth year in a row"
Fans can follow Good Humor® all summer long on Foursquare for real-time updates on the Good Humor® Truck's location, or by tweeting us @GoodHumor to find out when The Good Humor® Truck will be visiting your neighborhood.
*While supplies last
About Good Humor® Products
For more than 90 years, Good Humor® has been making people smile by reimagining America's favorite candies and desserts as delicious frozen treats. Good Humor® is the original ice cream truck brand and invented the concept of "ice cream on a stick," delivering joy right to America's doorsteps.
Its line of classic bars, sandwiches and cones are also regarded as summer favorites and are available in several varieties, including the Good Humor® Strawberry Shortcake, Chocolate Éclair Dessert Bar, Good Humor® Strawberry Shortcake Dessert Bar, Good Humor® Toasted Almond Dessert Bar, Good Humor® Giant Vanilla Sandwich and Good Humor® Giant King Cone®.
Good Humor® bars, sandwiches and cones are available nationwide in individually-packed single servings at convenience stores, drug stores, newsstands, parks, trucks, kiosks and entertainment venues, or in multipacks at grocery stores. For more information on Good Humor® products and where to buy them, visit www.goodhumor.com, www.facebook.com/goodhumor or www.twitter.com/goodhumor.
About Unilever North America
Unilever is one of the world's leading suppliers of Food, Home and Personal Care products with sales in more than 190 countries and reaching 2 billion consumers a day. In the United States and Canada, the portfolio includes brand icons such as: Axe, Becel, Ben & Jerry's, Breyers, Clear Scalp & Hair Therapy, Degree, Dove personal care products, Fruttare, Hellmann's, Klondike, Knorr, Lipton, Magnum, Nexxus, Noxzema, Pond's, Popsicle, Q-tips, Simple, St. Ives, TRESemmé and Vaseline. All of the preceding brand names are trademarks or registered trademarks of the Unilever Group of Companies.
Unilever employs approximately 9,500 people across North America – generating more than $9.5 billion in sales in 2015.
The Unilever Sustainable Living Plan commits to:
- Helping more than a billion people take action to improve their health and well-being by 2020
- Halving the environmental impact of our products by 2030
- Enhancing the livelihoods of millions of people by 2020
Unilever ranked number one in its sector on the 2015 Dow Jones Sustainability Index.
For more information on Unilever U.S. and its brands visit: www.unileverusa.com
For more information on Unilever Canada and its brands visit: www.unilever.ca
To connect with Unilever U.S. via Facebook visit: www.facebook.com/unileverusa
To connect with Unilever U.S. via Twitter follow: @unileverusa
To connect with Unilever Canada via Twitter follow: @unilever_Canada
For Unilever/Good Humor
Patrick Rizzuto, Golin
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SOURCE Good Humor