Gracenote and Garmin Demonstrate Mood-Based Music Search and Recommendation Technology for the Car
Gracenote MoodGrid Will be Demonstrated in a Next-Generation Navigation and Infotainment System from Garmin International at CES
LAS VEGAS, Jan. 10, 2012 /PRNewswire/ -- CONSUMER ELECTRONICS SHOW (CES) -- Gracenote® and Garmin International have teamed to demonstrate Gracenote MoodGrid™ in Garmin's "Everest" OEM navigation and infotainment system this week at CES 2012. Gracenote MoodGrid offers an intuitive way for drivers and passengers to navigate music collections on the open road with technology that lets them find and play songs to match their mood. Demonstrations are available at the Gracenote Booth in the South Hall #31106.
Gracenote MoodGrid provides a smart alternative to scrolling through hundreds or even thousands of songs in music collections. MoodGrid visually describes the emotional attributes of music, from "calm" to "energetic" and "dark" to "positive." These mood characteristics are mapped to songs in the driver's personal music collection, organized by their moods, and displayed on a graphical grid in the Garmin user interface. With "one-touch" to the MoodGrid, drivers can launch a playlist to match how they are feeling.
"Being able to pinpoint what type of music people want to hear based on their mood is a must have for music services and automakers," said Vadim Brenner, VP of product management, Gracenote. "Gracenote is dedicated to developing new ways for drivers to safely enjoy all of their music, and we are grateful to be teaming up to showcase MoodGrid with Garmin – a company that recognizes the potential of this kind of technology to deliver a more personalized music experience."
A pioneer in digital media, Gracenote, Inc. provides music and video content and technologies to the world's hottest entertainment products and brands. The company's partners in the entertainment community include major music publishers and labels, prominent independents and movie studios and television networks. A wholly owned, independent subsidiary of the Sony Corporation of America (SCA), Gracenote has offices in Tokyo, Munich, Berlin, Seoul, and Taipei with worldwide headquarters in Emeryville, California. For more information, follow us at #GracenoteTweets.
The global leader in satellite navigation, Garmin Ltd. and its subsidiaries have designed, manufactured, marketed and sold navigation, communication and information devices and applications since 1989 – most of which are enabled by GPS technology. Garmin provides a broad range of in-vehicle electronics for the automotive industry, including automotive grade infotainment and telematics systems, navigation software, location-based services, and integrated portable navigation systems. Since its inception in 1989, Garmin has delivered more than 91 million GPS enabled devices – far more than any other navigation provider. Garmin's market breadth in the navigation industry is second to none, having established a leadership position in each of the markets it serves, including automotive, aviation, marine, fitness, outdoor recreation, tracking, and wireless applications. Garmin Ltd. is incorporated in Switzerland, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. For more information, visit Garmin's virtual pressroom at www.garmin.com/pressroom or contact the Media Relations department at 913-397-8200. Garmin is a registered trademark of Garmin Ltd.
Gracenote is a registered trademark of Gracenote, Inc. All other names are trademarks and/or registered trademarks of their respective owners.
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Concept PR for Gracenote
Sr. Director, Marketing Communications, Gracenote
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