ATLANTA, April 7, 2016 /PRNewswire/ -- GreenPrint, the leading provider of reduced carbon fuel programs, is pleased to announce a strategic relationship with GasBuddy, the largest community-based gas price comparison app. The companies have teamed up to change the consumer value equation of gasoline and allow GreenPrint to reach customers at a final stage of the gas buying process.
GreenPrint provides reduced emissions fuel programs that enable leading refiners, wholesalers, and fuel retailers, to increase consumer goodwill, sales, and profitability while supporting their communities and environment. For example, ALON 7-Eleven stores in Albuquerque, New Mexico and Lubbock, Texas offer GreenPrint's Strive – Reduced Emissions Fuel Program.
As GasBuddy is the leading provider of retail fuel, pricing, and location information for consumers, with over 56 million downloads, the two companies goals align cohesively. GreenPrint provides a strong, relevant, unique consumer message with a goal of adjusting consumers' focus on value rather than price.
"Our mission is to serve the public by providing a real-time platform that gives consumers access to the information they need to make informed decisions about their fuel purchases. The fact that drivers can now buy gas with a significantly lower environmental impact is a powerful piece of information. GreenPrint goes beyond price with their innovative, value-driven, and environmentally impactful programs. We're happy to work with GreenPrint, and their clients such as ALON and Ricker's who are leading the charge and building consumer awareness," says Mike Schneider, Chief Marketing Officer at GasBuddy.
Now, when consumers scroll through GasBuddy, they'll notice a green leaf next to each store participating in one of GreenPrint's reduced emissions fuel programs. The leaf links to a customized website to explain the value add that comes with each program.
"We're thrilled to partner with such a significant influencer and thought leader in the industry. Our goal is to drive loyalty to our retail clients and get customers to think a little differently when they fill up their tanks," said Pete Davis, Founder and CEO of GreenPrint. "GasBuddy is an ideal partner to help us spread the word and deliver the right message, to the right consumer, at the right time."
GasBuddy is the leading app that helps consumers find cheap gas. With over 56 million downloads and 15 million monthly active users, GasBuddy is home to the world's largest network of people working together daily to outsmart the pump. The app and website have the most real-time fuel prices with more than 2 million user-submitted price updates every day. From price hike alerts to exclusive discounts on favorite brands, GasBuddy is the most comprehensive money-saving companion while on the road.
GreenPrint is the world's leading innovator of carbon neutral fuel solutions. The company's patent-pending solutions also provide municipal and commercial fleet managers and petroleum retailers the ability to build goodwill, enhance brand loyalty, and/or increase market share.
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SOURCE GreenPrint, LLC