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Greeting Cards Make a Lasting Impression at Christmas

Electronic messages can't compare with the staying power of a greeting card


News provided by

Hallmark Cards, Inc.

Dec 03, 2013, 09:00 ET

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KANSAS CITY, Mo., Dec. 3, 2013 /PRNewswire/ -- From "thinking of you" to "love you," "wish you were here" or "let's reconnect"… no matter what it is you're trying to say this Christmas season, a greeting card can help you say it best.

(Photo: http://photos.prnewswire.com/prnh/20131203/CG26146)

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"There's something about the tactile nature of receiving a card," says Shelley Patenaude, product manager for season cards. "It says that someone cared enough to pick out a card just for you, hand-write a note, and place it in the mail or deliver it by hand. Unlike a message that shows up on your computer or mobile phone, greeting cards make a lasting impression. You can display a card on the mantle for all to see or keep it forever as a memento. And with the hustle and bustle of the season, a greeting card provides that moment of peace that's just between the sender and the recipient."

Hallmark offers more than 2,700 Christmas cards including individual cards, boxed cards, Mahogany cards for African-American consumers, Hallmark Sinceramente cards for Hispanic consumers, plus cards that can be customized with personal photos and messages on Hallmark.com. The cards span about every card-sending need:

Show your style: Exquisite textures, premium-quality paper, relevant messages and all the glitz and glamor of the season come together in the Hallmark Signature Collection of unique, hand-crafted cards. Many cards also feature attachments, such as removable ornaments. The cards are available individually and also in boxed sets.

Connect with someone special: Hallmark has a card for practically everyone on your list from family members (parents, siblings, children, spouse, partner, grandparents, grandchildren, aunts, uncles, cousins, stepfamilies and many more) to friends, and other important people such as ministers, teachers, bus drivers, mail carriers, hair stylists and more.

Make someone laugh:  Looking for a bit of humor this holiday season? Hallmark offers traditional humor cards as well as more edgy Shoebox cards for Christmas. The line also includes new cards featuring the bearded guys from "Duck Dynasty®." You'll find humor options in individual and boxed cards.

Highlight a gift card: Make this popular gift stand out with a Christmas card made to present gift cards and money. Many of the cards feature special attachments, die-cuts, pop-ups, foil and glitter.

Share your faith: Use a card to remind friends and family they are truly blessings in your life or to share the deeper meaning of the season. Faith-filled images and messages are available in both the individual and boxed-card lines.

Keep it simple: Don't like wordy cards or complicated images? Hallmark has a variety of simply-stated cards that enable you to convey your wishes for the season, including new Life is good® individual and boxed cards.

Personalize it: Visit Hallmark.com to personalize greeting cards with your own photos and messages. The line includes laser-cut designs, displayable formats, photo newsletters, cards that can be hung on the tree, and cards printed on magnetic paper stock.

Include friends of different traditions: In addition to Christmas cards, Hallmark offers cards for Hanukkah, Kwanzaa, New Year's and Three Kings Day.

All things Christmas can be found at Hallmark Gold Crown® stores nationwide. Use the store locator on Hallmark.com to find the nearest Hallmark Gold Crown store. For tips on what to write inside a Christmas card, visit Hallmark.com

About Hallmark Cards, Inc.
Hallmark makes the world a more caring place by helping people express what's in their hearts and spend time together – a privilege few other companies in the world enjoy. Hallmark greeting cards and other products are found in more than 39,000 retail outlets in the United States, including the network of flagship Hallmark Gold Crown® stores. The brand also reaches people online at Hallmark.com and on television through Hallmark Hall of Fame original movies and cable's top-rated Hallmark Channel. Worldwide, Hallmark offers products in more than 30 languages available in 100 countries. This privately held company is based in Kansas City, Mo., and is led by the third generation of the founding Hall family. Visit http://corporate.hallmark.com for more details.

SOURCE Hallmark Cards, Inc.

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