GRILLiT Franchise Marketing Initiative For The Southwest Kicks Off In Austin, Texas

MIAMI, Aug. 21, 2014 /PRNewswire/ -- GRILLiT, Inc. (the "Company" or "GRILLiT") (OTC Pink Markets: GRLT) announced that its southwestern United States master franchisee operator, Texas Expansion Wing Group, LLC, is beginning its franchise marketing campaign in Texas today, exhibiting at a major retail franchise forum.

Its debut exhibition event will commence today in Austin, Texas at the "Retail Live!" exclusive retailer expo, which can be found on the Internet at www.retaillive.com/location/austin.  This prestigious gathering features participation of hundreds of franchisors, retail developers, and other related industry professionals, who are instrumental decision-makers in acquiring and developing new franchise concepts.

"We are now prepared to aggressively roll out our franchise marketing strategy throughout the southwestern United States, which commences today in the State of Texas," stated Texas Expansion Wing Group's president, Bill Roberts.  "We will be hosting and presenting at numerous other similar events in the coming months in order to maximize the exposure of the GRILLiT brand to prospective franchisees and their consumers.  I am very excited that we have lift off on this initiative.  Let's GRILLiT!"

About GRILLiT

GRILLiT (GRLT) is a growing Latin-Caribbean fusion restaurant concept that marries fast casual to nutritious and healthy food. The company opened its first location in Miami in 2011 and specializes in chef-inspired custom crafted rice bowls, pasta and wraps as well as salads. GRILLiT utilizes domestic growers and delivers healthy cuisine using only fresh proteins, such as never-frozen chicken and grass-fed organic steak. Restaurants offer an inviting and comfortable atmosphere with an open kitchen and contemporary, industrial design.  For more information, visit www.grillitinc.com or www.handtbrands.com.

Forward Looking Statements:

Statements in this press release that are not purely historical facts, including statements regarding GRILLiT's beliefs, expectations, intentions or strategies for the future, may be "forward-looking statements" under the Private Securities Litigation Reform Act of 1996. Such statements consist of any statement other than a recitation of historical fact and can be identified by the use of forward-looking terminology such as "plan", "may", "expect", "anticipate", "intend", "estimate" or "continue" or the negative thereof or other variations thereof or comparable terminology. The reader is cautioned that all forward-looking statements are speculative, and there are certain risks and uncertainties that could cause actual events or results to differ from those referred to in such forward-looking statements. This disclosure highlights some of the important risks regarding our business. Specifically, the reader should not place undue reliance on statements regarding our retained consultants to increase franchise sales in their targeted franchise markets. Additionally, there are number of other risk factors relating to our business more fully explained identified by us in our filings with the OTC Markets, which are available through http://www.otcmarkets.com.  

CONTACT:
Princeton Research Group 
Tel: +1(781) 826-8882

SOURCE GRILLiT, Inc.



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