Comparing the current scenario to the birth of online travel agencies, Mr. Mohan added, "While comparing hotels were the prime reason, OTA growth was also fueled by the fact that hotels at the time lacked a good booking engine on their own website. Now the industry is focusing on direct bookings while a similar process is underway in the group segment with third parties allowing meeting booking online and charging hotels a commission. So, hotels have to allow small meetings to be booked online sooner rather than later."
Hotel Industry so far hasn't been able to do this since the third parties were the same companies offering this solution and were charging a commission for sales that originated on the hotel's website. The alternative of developing something in-house for group sales was also not viable for most hotels since they lack the IT capability. GroupRevMax solves this problem by offering the solution commission free.
Another reason for lack of adoption was that while the industry has adopted automatic guest room pricing, pricing a meeting package still remains a manual task at most hotels. GroupRevMax solves this problem with a rules based pricing engine that is already used by sales teams in many hotels to price the sales that come through the existing RFP route.
About GroupRevMax – GroupRevMax is an innovative provider of solutions to the hospitality industry. GroupRevMax first launched a group sales system that automated the process for group sales teams at hotels end to end while focusing each activity on generating more revenue and profit for the company and already integrates with leading PMS systems, which enables the company to provide a truly unique solution for online meeting booking. Learn more about GroupRevMax Meeting Booker at https://grouprevmax.com/web-meeting-booking.html
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