gWhat?! gDiapers launches spring fashion for babies.

-- it's gStyle from top to bottom --

Apr 10, 2013, 12:00 ET from gDiapers

PORTLAND, Ore., April 10, 2013 /PRNewswire/ -- What's your favorite g? If gDiapers were to answer they'd say giggle, genuine, grassroots, grow, gorgeous, green ... you get the idea. This spring that little g is all about big fashion. It's called gStyle, adorably hip coordinating tops and bottoms for baby boys and girls.


The spring 2013 gStyle collection features gWhat and gFleur. The gWhat tee asks the question "what's your favorite g word?" and coordinates with the gWhat gPant.

The sleeveless gFleur dress is a lavender and light green floral print that pairs prettily with the gFleur gPants.

The spring gStyle collection will be available on and select retailers on April 10, 2013. gStyle prices range from $19.99 to $32.99.

Kim and Jason Graham-Nye founded gDiapers in 2005. They had a baby on the way and a diaper decision to make. They found out some staggering, and literally earth-shattering news about conventional disposable diapers:

  • 20 billion diapers get thrown in the landfill every year in the US. They are the third largest contributor to landfills.
  • It takes up to 500 years for disposable diapers to biodegrade.
  • 90% of Americans use disposable diapers.

Today, gDiapers offers a colorful line of adorable diaper covers with 100% biodegradable* disposable inserts. gDiapers are as gentle on the earth as it is on babies.

*gDiapers disposable inserts are biodegradable in home composts per ASTM standards by a third party independent lab (wet ones only). Nothing truly biodegrades in a landfill. So gDiapers gives you options for disposal. Flush, compost or toss. The choice is yours.

Media Contact:  Kelli McKee,, 503.546.4666

SOURCE gDiapers