Gyft Introduces First Gift Card Registry And Newly Enhanced Website

SAN FRANCISCO, Sept. 11, 2013 /PRNewswire/ -- Gyft, Inc, the newly launched service that allows customers to buy, send, manage and redeem gift cards via mobile devices, announced the first ever Gift Card Registry for weddings, birthdays, baby showers, holidays and special events. This addition comes with the launch of a completely redesigned website that offers users enhanced features for their gift card management.

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Gyft's Gift Card Registry allows consumers to select up to eight merchants to add to their registry and users are given a personalized URL that can be shared via Facebook, Twitter, Google Plus or added to any wedding website or invitation. With the gift card industry well over $100 billion annually and more than $20 billion spent each year on wedding gift registries, Gyft has continued to show its ability to disrupt a growing market.

"The average person would rather have a $25 gift card over a $40 item as it gives them the flexibility to purchase exactly what they want so the ability to create a customized wish list made sense," said Gyft COO and Co-Founder, CJ MacDonald. "Gyft makes it extremely simple to give and receive the most popular gift, on the fly, from your mobile phone."

Gyft's newly enhanced website allows users to create their own custom registry, manage their gift card wallet and purchase gift cards from hundreds of retailers. With the implementation of both an online and mobile solution, wallets will now be synced between their online and mobile accounts. 

"We initially created Gyft as a simple way for consumers to manage their gift cards from their mobile device," says Gyft CEO and Co-Founder Vinny Lingham. "However, as we have grown our users expressed an interest to do much more than just manage their gift cards. As a result, we created a multi platform approach enabling consumers to redeem their cards from a mobile phone and manage their account from almost any web enable device."

Since launching last September more than $10,000,000 in plastic gift cards have been uploaded to the mobile app with users adding a new gift card every two seconds. Gyft supports over 300 retailers making it the largest digital platform to buy and manage gift cards all in one place.

To experience Gyft and create a FREE registry, please visit www.gyft.com or download the app from Google Play or the App Store.

About Gyft:
Gyft, Inc. provides a gift card platform for consumers and retailers that enables customers to upload, buy, send, and redeem gift cards conveniently from their mobile device. Gyft is seamlessly integrated with Facebook so users can send gift cards to their friends around special events. Gyft is a private company funded by Google Ventures, Founder Collective and 500 Startups, with offices in San Francisco, CA. For more information, visit www.gyft.com.

SOURCE Gyft