Happier Holidays, Exclusively From ALDI Finding Inspiration for Holiday Entertaining Has Never Been Easier, or More Affordable

BATAVIA, Ill., Nov. 7, 2013 /PRNewswire/ -- From seasonal must-haves like holiday gifts and baking essentials to a wide selection of award-winning wines, ALDI has everything for happier holiday entertaining at prices up to 50 percent* less than traditional grocers.

"Holiday entertaining can seem like a big undertaking, from the appetizers and cocktails to the show-stopping centerpiece, it's easy to get overwhelmed," said Janice Stahl, food stylist and loyal ALDI shopper. "By shopping at ALDI, the hassle of the holiday season becomes less hectic and a lot more affordable. With festive, high quality items from ALDI – including beverages, pre-made hors d'oeuvres and bakeware – you can throw together a wonderful party in no time."

This holiday season, ALDI will carry an additional line-up of more than 100 winter seasonal items and holiday necessities that complement the everyday low prices on grocery items. With these simple entertaining tips, recipes and seasonal favorites from ALDI, having a happier holiday has never been easier or more affordable:

  • Happier Holiday Hosting: Holiday entertaining doesn't have to cost a fortune, especially when ALDI has everything to make the season more enjoyable. ALDI carries a wide selection of seasonal favorites that make the perfect gift or holiday table centerpiece. ALDI style tip: Add baking tools, frosting, sprinkles, flour, sugar and spices to a Mason jar or festive platter for a fun gift.
  • Happier Holiday Hors d'oeuvres: An hors d'oeuvres party is a great way to get together during the holidays. With items from ALDI, you can plan a delicious party with little hassle. ALDI style tip: Keep hors d'oeuvres bite-sized and simple to minimize clean-up and allow guests to mingle while enjoying the spread.
  • Happier Holiday Hour: Host a spectacular holiday happy hour with signature seasonal drinks sure to please a crowd. With award-winning wines and favorite seasonal drinks from ALDI, a Happier Holiday Hour is both easy and affordable. ALDI style tip: Wow the crowd by freezing fruit in ice trays, sugaring the rims of the glasses, or using fresh herbs as embellishments.
  • Happier Holiday Baking: Holiday baking will be a breeze this year with basic ingredients and indulgent seasonal recipes from ALDI. ALDI style tip: When hosting a cookie exchange, provide small holiday boxes they can decorate with craft supplies and use to store their cookies.

The ALDI Holiday catalog is available in stores and online at www.aldi.us November 6 through December 25 and features a wide variety of seasonal items such as Specially Selected Spiral Double Glazed Brown Sugar Ham, Nature's Nectar Apple Cider and L'oven Fresh Pecan Pie. Each week, ALDI will also offer shoppers amazing deals on Special Buy items like the Kitchen Living 4 Quart Stand Mixer and Butterball Indoor Electric Turkey Fryer. These items will only be available for a limited time while supplies last. Look for the Special Buy and Winter Seasonal logos in-store and in the catalog to easily find on-sale dates.

An online recipe book featuring holiday recipes straight from the ALDI Test Kitchen will also be available at www.aldi.us beginning November 6. The book includes recipes for a variety of meals and sweet treats – and the ability to search by categories like appetizers or desserts, and create a shopping list.

Smart shoppers have found that switching from national brands to ALDI exclusive brands can save them up to 50 percent* on more than 1,400 of the most commonly purchased grocery items.

ALDI

Other Supermarkets**

Save Up To**

Stonemill Essentials Ground Cinnamon (4.25 oz.)

$0.99

McCormick Ground Cinnamon (2.37 oz.)

$4.76

79%

Stonemill Essentials Pure Vanilla (2 oz.)

$1.99

McCormick Pure Vanilla Extract (1 oz.)

$6.04

67%

Baker's Corner Semi-Sweet or Unsweetened Baking Chocolate Bar (8 oz.)

$1.99

Bakers Unsweetened Baking Bar (4 oz.)

$5.28

62%

Baker's Corner Canned Pumpkin (15 oz.)

$0.89

Libby's100% Pure Pumpkin (15 oz.)

$1.87

52%

Baker's Corner Brown Sugar (32 oz.)

$1.19

Domino Light Brown Sugar (32 oz.)

$2.21

46%

Southern Grove Chopped Dates (8 oz.)

$1.99

Sunsweet Chopped Dates (8 oz.)

$3.44

42%

Baker's Corner Apple Pie Filling (21 oz.)

$1.69

Comstock Apple Pie Filling (21 oz.)

$2.81

40%

Baker's Corner Baking Soda (16 oz.)

$0.49

Arm & Hammer Pure Baking Soda (16 oz.)

$0.78

37%

Baker's Corner Granulated Sugar (4 lb.)

$1.74

Domino Sugar (4 lb.)

$2.74

36%

Bake House creations Refrigerated Pie Crust (15 oz.)

$1.89

Pillsbury Pie Crusts (14.1 oz.)

$2.94

36%

ALDI believes that great quality shouldn't come at a high price; rather, great quality should come with everyday low prices. ALDI stands behind the quality of its exclusive food products with a Double Guarantee. If for any reason a customer is not 100 percent satisfied with any ALDI food product, ALDI will gladly replace the product AND refund the purchase price.

To stay up to date with the latest news on ALDI exclusive brands, seasonal items and recipes, follow ALDI on Facebook at facebook.com/aldi.usa, Pinterest at pinterest.com/aldiusa/ and Twitter https://twitter.com/AldiUSA.

About ALDI Inc.

A leader in the grocery retailing industry, ALDI operates more than 1,200 U.S. stores in 32 states, primarily from Kansas to the East Coast. More than 25 million customers each month save up to 50 percent* on their grocery bills, benefiting from the ALDI simple and streamlined approach to retailing. ALDI sells more than 1,400 of the most frequently purchased grocery and household items, primarily under its exclusive brands, which must meet or exceed the national name brands on taste and quality. ALDI is so confident in the quality of its products, the company offers a Double Guarantee: If for any reason a customer is not 100 percent satisfied with any ALDI product, ALDI will gladly replace the product and refund the purchase price. For more information about ALDI, visit www.aldi.us.

*Based upon a price comparison of comparable products sold at leading national retail grocery stores.

**The "Other Supermarkets" price is based upon an average of prices for comparable brand name products at leading national competitors in the areas where ALDI has stores between 10/2//2013-10/7/2013. Savings at individual stores may vary.

SOURCE ALDI Inc.



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