GAHANNA, Ohio, Oct. 25, 2013 /PRNewswire/ -- Scott McComb, Chairman, President and CEO of Heartland Bank, today announced an exciting partnership with central Ohio's first major league sports franchise, the Columbus Crew.
In making the announcement about the new partnership, McComb said, "Heartland Bank is proud to serve as a preferred banking partner of the Columbus Crew. The Crew organization and their fans represent a growing and desirable demographic for Heartland. These young and passionate consumers Dare to be Massive through their support of this outstanding local franchise. Heartland is pleased to be working with such a professional organization that believes in building strong local relationships."
Heartland's partnership with the Crew includes a specially branded affinity card that will help provide funding for the Crew Soccer Foundation. Fans will see the Crew crest as part of the Bank's downtown electronic billboard rotation, on signage at all 11 central Ohio Heartland Bank branches and digital space on www.heartlandbank.com. The Bank will receive season long on-field and in-game marketing opportunities, website banners on www.thecrew.com and will be the presenting sponsor of Military Appreciation, with proceeds benefitting the USO.
"This partnership is a great opportunity for the Crew to support a like-minded and locally based community asset," said Crew President & General Manager Mark McCullers. "We are excited to be Heartland Bank's first professional sports partner and look forward to capitalizing on this momentum to build a better community together, through soccer."
ABOUT THE COLUMBUS CREW
The Columbus Crew is Ohio's Major League Soccer club. Owned and operated by Precourt Sports Ventures, LLC (PSV), and one of the League's Charter Members, it won its first MLS Cup championship in 2008, and has also won the 2002 Lamar Hunt U.S. Open Cup and MLS Supporters' Shield titles in 2004, 2008 and 2009. 2013 is the Crew's 15th season at first-of-its-kind Crew Stadium, the first topflight soccer-specific facility built in the United States. Founded by the American sports pioneer Lamar Hunt, the club was purchased by Precourt Sports Ventures, LLC (PSV) on July 29, 2013 as part of the privately held investment and management firm's sports and entertainment business enterprise.
ABOUT HEARTLAND BANK
Heartland BancCorp is a registered Ohio bank holding company and the parent of Heartland Bank, which operates eleven full-service banking offices. Heartland Bank, founded in 1911, provides full-service commercial, small business, and consumer banking services; alternative investment services; insurance services; and other financial products and services. Heartland Bank provides a complete line of loan and deposit products accessible from any of our banking offices and ATMs, as well as from home or office using Heartland's telephone banking at 416-BANK or worldwide access at www.heartlandbank.com Heartland Bank is a member of the Federal Reserve, a member of the FDIC, and an Equal Housing Lender. Heartland BancCorp is currently quoted on the over-the-counter (OTC) Bulletin Board Service under the symbol HLAN. Learn more about Heartland Bank at HeartlandBank.com.
G. Scott McComb
Chairman, President & CEO
SOURCE Heartland BancCorp