High 5 Games' Da Vinci Diamonds Slot Launches with 'Overwhelming Popularity' at DoubleDown Casino

NEW YORK, June 21, 2012 /PRNewswire/ -- High 5 Games has been working hard behind the scenes to develop a truly unique and innovative casino portal on Facebook so that slot players can enjoy their favorite games from anywhere in the world. But recognizing that players were eager for real games right now, the company has decided to offer a taste of what's to come by licensing out its popular hit Da Vinci Diamonds to the largest virtual casino on Facebook.

The response so far? It's been such a success that DoubleDown Casino has reported experiencing technical issues due to the "overwhelming popularity" of Da Vinci Diamonds. The application grew to 5.2 million monthly active users following the slot's release.

"With the well-received release of Da Vinci Diamonds on DoubleDown Casino, we are more encouraged than ever that our own social casino will be a resounding success," said Anthony Singer, CEO of High 5 Games. "The social market is in need of real casino games to replicate the actual experience of playing slots. We are looking forward to filling that void."

Da Vinci Diamonds has become the first brand in H5G's collection to be available for play on Facebook. High 5 Games licensed Da Vinci Diamonds to International Game Technology's DoubleDown Casino so that the virtual casino could launch a free-play version on its platform.                                     

High 5 Games plans on launching its own social casino portal later this year, complete with exclusive brands from real casinos from around the world. It will be one of the only applications on Facebook to offer real casino content. Over the years, High 5 Games has developed a wide array of popular slot brands, including Cats, Dangerous Beauty, and Secrets of the Forest.

Da Vinci Diamonds' social release has been received warmly by players. A small sample of some of the positive reception on Facebook: 'Love the game, just like being in Vegas.' 'By far my favorite one!!!.' 'Wonderful.' 'LOVE LOVE LOVE Da Vinci Diamonds!!!!!' 'Thank you!!' 'I LOVE this game!'

The decision to license Da Vinci Diamonds out to DoubleDown was made in part to cater to the wishes of H5G's fans.

"Our players are our priority. They consistently reached out to us, asking that our games be available online sooner rather than later," said Singer. "We wanted to acknowledge their loyalty by distributing one of our popular brands right now for their enjoyment. But I promise them... the best has yet to come."

For more information on High 5 Games or its upcoming social projects, please contact Media Relations at MR@h5g.com or go to www.high5games.com.

About High 5 Games

High 5 Games is the leading content developer of the gaming industry, creating engaging products and trademarked concepts for distribution to casinos around the world. Founded in 1995, H5G has created many of the casino industry's most successful video reel slot machine games – including Golden Goddess, Black Widow, Jaguar Princess, Dangerous Beauty, Cats, Sirens, and Shadow of the Panther. For more information on High 5 Games, go to www.high5games.com.

About IGT

International Game Technology is a global leader in the design, development, and manufacture of gaming machines and systems products, as well as online and mobile gaming solutions for regulated markets. For more information, see www.igt.com.

SOURCE High 5 Games



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