Home Insurance Premiums Come Tumbling Down

CHESTER, England, October 23, 2012 /PRNewswire/ --

  • Across the UK, home insurance premiums decreased by 5.4 per cent
  • Galashiels, Scottish Borders, sees steepest drop
  • But London bucks the trend with a rise in the cost of home insurance

The cost of home insurance has fallen by 5.4 per cent in the past year, with the average premium now standing at £146, according to analysis of over 3.3 million quotes by MoneySupermarket.

The sixth edition of the MoneySupermarket  Monitor on home insurance* reveals over the 12 months to August 31, 2012: combined buildings and contents insurance saw an average fall of 8.4 per cent, standalone contents insurance premiums decreased by 14.8 per cent and standalone buildings cover by 2.6 per cent. The research also showed residents of the Scottish border town of Galashiels benefited the most from falls in home insurance prices, seeing an 11.5 per cent drop, closely followed by Sunderland, Kirkcaldy, Worcester and Blackpool - all with an 11 per cent reduction.

It was not good news for all homeowners however, with the MoneySupermarket Monitor revealing 10 UK postcodes registering an increase of up to 10 per cent to the cost of home insurance. Unsurprisingly, nine of those were in Greater London. Northern Ireland was the only area outside of Greater London to see an increase to annual premiums.

Hannah Jones, home insurance expert at MoneySupermarket, said: "With energy bills on the rise and Christmas around the corner, insurance deflation in the home insurance markets will be welcome news to those with stretched budgets. Homeowners shouldn't get complacent however, and expect this trend to last.

"Although the overall picture shows the cost of home insurance coming down, our research shows Greater London has been hit hard, with households seeing quite substantial increases to the cost of home insurance. Many factors impact the cost of home insurance and living in a more affluent area can add to the cost of a premium, typically because the value of the property and the contents values will generally be higher. This may be the case in London, as property prices have also bucked the downward trend felt by other regions of the UK.

"The postcode you live in can dramatically affect how much you pay for your home insurance. If your property is classified as being in a 'high-risk' area - whether it be for crime, flooding, expensive or even fraudulent claims - it will be reflected in the cost of your insurance. Unfortunately, there is very little you can do about where you live, except move house, but there are steps everyone can take to reduce premiums, such as installing a home security system or even by joining your local neighbourhood watch.

"In order to capitalise on current low home insurance prices, it's crucial for people to shop around and ensure they get the best possible deal on cover. Finding the best deal on home insurance is quick and easy to do and the average annual saving made by those using MoneySupermarket.com is £126."

Notes to editors:

* MoneySupermarket Monitor on Home Insurance; sixth edition.

Based on 3,311,112 million home insurance quotes from 1st September 2012 to 31st August 2012.

Top 10 postcodes with the largest decreases to the cost of home insurance:

    Postcode District      Post Area      % Decrease   GBP Decrease
           TD             Galashiels        -11.5%      -GBP15.44
           SR             Sunderland        -11.3%      -GBP17.14
           KY              Kirkcaldy        -11.0%      -GBP16.32
           WR              Worcester        -11.0%      -GBP15.89
           FY              Blackpool        -11.0%      -GBP18.78
           LA              Lancaster        -10.1%      -GBP15.10
           NE         Newcastle upon Tyne   -9.9%       -GBP14.17
           ST           Stoke-on-Trent      -9.8%       -GBP14.21
           DY               Dudley          -9.8%       -GBP13.66
           NR               Norwich         -9.5%       -GBP12.15


The 10 postcodes registering an increase to the cost of home insurance:

    Postcode District     Post Area      % Increase   GBP Increase
           EC             London EC        10.1%        GBP14.83
           SW             London SW         9.4%        GBP14.82
            N              London N         8.8%        GBP15.46
           NW             London NW         7.5%        GBP13.12
           SE             London SE         6.8%        GBP11.24
            E              London E         6.3%        GBP10.12
            W              London W         5.7%        GBP9.18
           WC             London WC         3.9%        GBP4.86
           UB              Southall         0.6%        GBP1.13
           BT          Northern Ireland     0.4%        GBP0.57


The full report is available at: http://www.moneysupermarket.com/home-insurance/monitor/

Average savings of £126.00 on home insurance with MoneySupermarket.com. Based on Online independent research by Consumer Intelligence during 01 September 2012 to 30 September 2012.

MoneySupermarket.com compares (at 30th Aug 2012)

  • 107 car insurance providers and 82 home insurance providers
  • 12 broadband providers and 18 energy providers   
  • 32 unsecured loan and 6 secured loan providers
  • 62 mortgage lenders and 28 credit card providers
  • 66 savings providers and 37 current account providers.
  • Over 1,200,000 mobile phone deals

Our customers

We help our customers to save money on all of their household bills by providing a free, easy-to-use online service so they can compare a wide range of products in one place and find the product most suited to their needs. Our size means we are able to offer our customers exclusive, market-leading deals, including some they can't even get direct from providers.

Our providers

By having considerable volumes of informed customers actively looking for products and ready to purchase, we offer our providers an efficient and cost-effective customer acquisition solution across all of our channels. This enables our providers to target their marketing spend in an effective and completely measurable way.

Our revenue comes predominantly from fees paid to us by product providers when a customer clicks through to their website and actually applies for or purchases a product. It is a success-based marketing fee.

Our customer commitment

  • We make it easy to find the brands you expect to see
  • We strive to ensure a product cannot be found cheaper by going direct
  • We let you remain in control of your personal data
  • We are independent and impartial
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For further information, please contact: 

Nicki Parry
PR Officer
+44(0)1244-370318
nicki.parry@moneysupermarket.com

SOURCE moneysupermarket.com




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