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Hot Beverages 2011http://www.reportlinker.com/p0748208/Hot-Beverages--2011.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Hot_Drink
Executive Summary
The hot beverages market has enjoyed a prosperous year from September 2010 to September 2011, as market value has increased by 4.1% to £1.44bn. This comes as the industry has been subjected to the tough economic conditions of the recession throughout 2008 and 2009. In this Market Assessment, the term hot beverages encompasses all teas, coffees, hot chocolates and malted drinks sold across retail outlets in the UK; however, it does not include the sale of these products in outlets such as cafés, bars, pubs and restaurants.
The market is absolutely dominated by sales of standard instant coffee and black tea in bags. These two drinks are sometimes looked upon as the national drinks of the UK and are extremely well-established. Many consumers stick to a particular brand and product, so standard drinks are still by far the largest sector in terms of value. However, there is a growing trend for consumers upgrading to premium products, or products that have known health benefits, such as green tea.
Looking specifically at coffees, the premium and super-premium coffee sectors have shown the most growth over the last few years; for instance, between 2009/2010 and 2010/2011, sales of super-premium coffee have increased by 57.9%, demonstrating the potential for this subsector within the hot beverages industry.
Both decaffeinated tea and coffee products are also performing well, showing small increases year-on-year. This is mainly because many people are becoming aware of the health implications of what consuming an excess of caffeine can cause. In turn, many people are turning to redbush or 'rooibos' teas and decaffeinated coffees. Within the teas sector, some of the major brands have been undergoing changes of late, with many leading brands such as PG Tips, Ty.phoo and Tetley all adopting ethical stances when it comes to sourcing their tea.
The hot chocolate and malted drinks market experienced only modest growth over the last 5 years, demonstrating an overall increase of 13.6% in market value, from 2006/2007 to 2010/2011. On top of this, the fruit and herbal teas sector has done well in the past 4 years with market value increasing by 21.5%.
The leading brands in the instant coffee industry are Nescafé and Kenco, which are both owned by large multinational companies. However, the leading company in the ground coffee sector is Taylors of Harrogate, which is owned by Bettys & Taylors, a relatively small company when compared to Nestlé or Kraft.
The future looks fairly sturdy for the hot beverages industry, with an average year-on-year growth of around 3.5% anticipated over the next 5 years according to Key Note. This enforces the notion that the industry is very well-established in the UK and will continue to be for some time.
Table of ContentsExecutive Summary
Introduction
THE HISTORY OF HOT BEVERAGES
Instant and Ground Coffee
Black and Green Leaf Teas
Fruit and Herbal Teas
Hot Chocolate and Malted Drinks
DEFINITION
Instant and Ground Coffee
Black and Green Leaf Teas
Fruit and Herbal Teas
Hot Chocolate and Malted Drinks
METHODS OF PRODUCTION
Instant and Ground Coffee
Black and Green Leaf Teas
Fruit and Herbal Teas
Hot Chocolate and Malted Drinks
Strategic OverviewMARKET DYNAMICS AND SEGMENTATIONFactors Driving or Affecting the MarketMarket SizeDISTRIBUTIONCOMPETITIVE STRUCTUREInstant and Ground CoffeeBlack and Green Leaf TeasFruit and Herbal TeasHot Chocolate and Malted DrinksADVERTISINGTHE CONSUMERInstant and Ground CoffeeBlack and Green Leaf TeasFruit and Herbal TeasMARKET FORECASTS
Instant and Ground Coffee
MARKET SIZE AND MARKET SHARES
Instant Coffee
Ground Coffee
Fairtrade and Ethical Ground Coffee
Ground Coffee 'Pods'
Black and Green Leaf TeasMARKET SIZE AND MARKET SHARESMainstream Tea BagsGreen, Speciality and Fairtrade TeasDecaffeinated Teas
Fruit and Herbal Teas
MARKET SIZE AND MARKET SHARES
Hot Chocolate and Malted DrinksMARKET SIZE AND MARKET SHARESHot Chocolate DrinksMalted Drinks
Imports and Exports
COFFEE
Imports
Exports
TEA
Imports
Exports
AdvertisingMAIN MEDIA ADVERTISING EXPENDITURETotal ExpenditureInstant and Ground CoffeeBlack and Green Leaf Teas and Fruit and Herbal TeasHot Chocolate and Malted Drinks
Distribution
RETAILERS' MARKET SHARES
An International PerspectiveTRENDS IN THE EUROPEAN HOT BEVERAGES MARKETCoffeeTea
PEST Analysis
POLITICAL
Ethical and Fairtrade Hot Beverages
ECONOMIC
Rising Prices for Consumers
SOCIAL
Demographics of Hot Beverage Drinkers
New Products to Suit Changing Needs
TECHNOLOGICAL
New Types of Packaging and Products
Consumer DynamicsOVERVIEWTHOSE PURCHASING OR DRINKING A GREATER PROPORTION OF FAIRTRADE OR ORGANIC PRODUCTS DURING THE PAST YEARFairtrade ProductsOrganic ProductsTHOSE PURCHASING OR DRINKING A GREATER PROPORTION OF DECAFFEINATED OR LOW-CALORIE PRODUCTS DURING THE PAST YEARDecaffeinated ProductsLow-Calorie ProductsTHOSE PURCHASING OR DRINKING MORE GROUND OR INSTANT ESPRESSO COFFEE IN THE PAST YEARGround CoffeeInstant Espresso CoffeeTHOSE PURCHASING OR DRINKING MORE SPECIALITY COFFEES OR TEAS DURING THE PAST YEARSpeciality CoffeesSpeciality TeasTHOSE PURCHASING OR DRINKING MORE FRUIT AND HERBAL TEA OR GREEN TEA IN THE PAST YEARFruit and Herbal TeaGreen TeaTHOSE PURCHASING OR DRINKING MORE PREMIUM HOT CHOCOLATE OR MALTED BEVERAGES IN THE PAST YEAROWNERSHIP OF A COFFEE-MAKING MACHINE THAT USE COFFEE 'PODS'THOSE REDUCING THEIR CONSUMPTION OF TEA OR COFFEE DURING THE PAST YEAR DUE TO CONCERNS ABOUT CAFFEINE INTAKETHOSE VISITING COFFEE SHOPS MORE OFTEN DURING THE PAST YEARTHOSE VISITING DISCOUNT GROCERY RETAILERS MORE OFTEN THAN THEY DID A YEAR AGO
Company Profiles
INTRODUCTION
INSTANT AND GROUND COFFEE
Sara Lee Coffee and Tea UK Ltd
Kraft Foods UK Ltd
Nestlé UK Ltd
Other Producers and Suppliers
BLACK AND GREEN LEAF TEAS, AND FRUIT AND HERBAL TEAS
Apeejay Surrendra/Ty.phoo Tea Ltd
Bettys and Taylors Group Ltd
Tata Global Beverages GB Ltd
R Twining and Company Ltd, and Jacksons of Piccadilly Ltd (Associated British Foods PLC)
Unilever PLC
Other Producers and Suppliers
HOT CHOCOLATE AND MALTED DRINKS
Associated British Foods PLC
Kraft Foods UK Ltd
GlaxoSmithKline
Other Producers and Suppliers
The FutureFUTURE TRENDSMARKET FORECASTS
Further Sources
Publications
General Sources
Government Publications
Other Sources
Key Note Sources
Key Note Ltd
Understanding TGI DataNumber, Profile, PenetrationSocial GradeStandard Region
Key Note Research
The Key Note Range of Reports
To order this report:Hot Drink Industry: Hot Beverages 2011More
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Industry Analysis and InsightsNicolas Bombourg
Reportlinker
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