Hotwire Simplifies On-the-Go Bookings with the Addition of Car Rentals to iPhone App In as little as three taps, travelers can reserve a car for as little as $11.95 a day
SAN FRANCISCO, June 12, 2014 /PRNewswire/ -- Hotwire.com®, a leading discount travel site, today announced the addition of car rental capabilities on its iPhone app to better serve the rapidly increasing customer base using a mobile device to purchase while on-the-go. Starting today, iPhone users can easily search and reserve a car rental virtually anywhere in the U.S. and in as little as three taps.
"Since last year, close-in, Hotwire® mobile bookings have increased more than 60 percent, and we foresee them becoming an exponentially greater part of our business as more Americans realize the savings to be had when booking very last-minute," said Henrik Kjellberg, president of the Hotwire® Group. "We see mobile as a huge growth opportunity for us and the addition of car rentals to the iPhone app is an important step toward enhancing our offering for on-the-go travelers."
Based on information gleaned from the company's award winning mobile site, Hotwire designed its app to cater to the last-minute traveler, who puts keen importance on ease, speed of bookings and savings.
Key Features of the App:
- Design: Clean and sleek interface that makes reserving a car really simple and enjoyable.
- Smart Search: When a user opens the app, they can easily search for car rental locations in their surrounding area, within a specific city or near an airport of their choosing.
- Once a user selects the location, they can choose car type (economy, compact, midsize, etc.) and view pricing.
- One-page Details & Billing: To finalize, the user can simply review the car information and reserve all from one page. They then automatically receive a confirmation notice with an overview of their reservation.
- Sign-in Capabilities: For an even faster experience, users can sign into the app with their Hotwire account so they can book rental cars in as little as three taps.
The Hotwire app with the addition of car rentals comes on the heels of an app redesign for the travel site's new branding aimed to give users a happier experience. The app is available for free today from the U.S. App Store on iPhone or at www.iTunes.com/AppStore.
Hotwire.com is a leading discount travel site with low rates on airline tickets, hotel rooms, rental cars and vacation packages. Launched in 2000, Hotwire, Inc. obtains deep discounts from its travel suppliers to help travelers book unsold airline seats, hotel rooms and rental cars. Hotwire.com is an award winning website and Hotwire, Inc. is an operating company within Expedia, Inc. For more information, visit http://www.hotwire.com. Hotwire.com operates sites in 12 countries worldwide: www.hotwire.com, www.hotwire.com/uk, www.hotwire.com/ie, www.hotwire.com/au, www.hotwire.com/nz, www.hotwire.com/se, www.hotwire.com/no, www.hotwire.com/dk, www.hotwire.com/de, www.hotwire.com/hk, www.hotwire.com/mx and www.hotwire.com/sg. In addition to Hotwire.com, Hotwire, Inc. also operates www.carrentals.com.
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