HubSpot Releases LinkTally Tool to Measure Social Sharing

Social Media Scientist Dan Zarrella Unveils Sharing Measurement Tool

CAMBRIDGE, Mass., Feb. 25, 2013 /PRNewswire/ -- Inbound marketing software company HubSpot, Inc. released a new tool LinkTally today to calculate how many times a link has been shared across social networks Twitter, Google+, Facebook and LinkedIn.

"Many websites include social sharing buttons, but might not calculate reach on all the networks available," says the tool's creator, Social Media Scientist Dan Zarrella. "LinkTally gives actionable, in-the-trenches data that marketers can use to measure social reach. Marketers can socially benchmark their own content against competitors, scope out the reach of potential guest blogging opportunities or see what topics their audience is sharing content about--among a number of other uses."

Read more about LinkTally on HubSpot's just-released blog post.

HubSpot is on a mission to replace the world's interruptive marketing with marketing that people love. HubSpot software is the most powerful, tightly integrated and comprehensive marketing software available, putting personalized inbound marketing into the hands of any business. Over 8,000 companies in 56 countries use our software to create lovable inbound marketing to attract, nurture and convert leads into an accelerating stream of new customers and revenue. HubSpot has been named one of the most promising, fastest growing companies by Inc, Forbes and Deloitte for the best possible reason: customer results. HubSpot has 400 employees, was founded in 2006 and is based in Cambridge, MA.

SOURCE HubSpot