Biz360 Launches IdolStats.com to Showcase the Power of Harnessing the Social Web for Consumer Opinions

REDWOOD CITY, Calif., April 1 /PRNewswire/ -- Biz360® Inc., the leading provider of social media monitoring and market intelligence solutions, today launched IdolStats.com, a site that tracks and evaluates conversations to predict the outcomes of American Idol this season. Biz360 provides actionable insights from social media by mining millions of tweets and social media conversations to predict which contestant will be voted off each week.

IdolStats.com shows how revealing and insightful social media conversations can be by ranking each contestant based on negative and positive sentiment and their share of the total conversation. View the real-time data at IdolStats.com throughout the week to find out America's uncensored opinion and tweet your own predictions based on updates and new data. Fans can visit the Idol Stats blog, http://blog.idolstats.com and follow the Twitter hashtag #IdolStats to keep posted on IdolStats.com and the community.

American Idol cast off predictions will be made beginning April 6th using Biz360's Community Insights solution, which aggregates and analyzes social media conversations including blogs, message boards, forums, micro-blogs, online news media and social networks. Biz360 harnesses the sentiment of millions of conversations and puts the results in a clear format so organizations can make important decisions on hot topics whether it is about their brand, company, products or competitors.

"Across social media, millions of conversations are happening right now on every imaginable topic. American Idol provides an entertaining example of how we can distill a cacophony of voices into easy-to-use and impactful information from the social web," said Brad Brodigan, CEO at Biz360. "Consumers follow predictable stages of brand exposure from awareness and consideration to purchasing and advocacy, sharing invaluable opinions with each other all along the way. We offer a powerful service that helps organizations measure and predict consumer interests through their conversations."

Designed by Humongo and powered by Biz360, IdolStats.com highlights the Biz360 enhanced research and intelligence solution that continuously interprets buzz and social media conversations for predictive, decision-making power and tangible, actionable results.

About Humongo

Humongo. Say it out loud, with your arms in the air. Doesn't that feel great? Humongo is the self-described "greatest creative agency in all of the land" and produces award winning digital wonderness for a multitude of clients like Segway, Timex, Janet Jackson, Iron Horse Bikes, Marc Ecko Watches and Capitol Records. Humongo is also known for their tremendously popular creative media. Their BrandFlakesForBreakfast blog is one of the most trafficked blogs in the advertising industry, and rests firmly on Advertising Age's Top 150 industry blogs. Their Plaidnation tour (now Humongo Nation www.HumongoNation.com) is a rolling demonstration of creative innovation and social media in action.

About Biz360

The leader in social media intelligence, Biz360 provides the most comprehensive social media monitoring solution, from easy-to-use self-service to full-service capabilities, a global reach far beyond others, and the combination of traditional media analysis with today's fast-moving social media landscape. Using advanced data analytics, we aggregate and analyze vast amounts of news and social media data to yield ongoing, relevant metrics, which enable our clients to understand and engage their target audiences more effectively, respond to competitive threats, evaluate trends and improve the return on their marketing investments. Biz360 can be reached at 866.424.9360, http://www.biz360.com. And businesses of any size can immediately experience the power of social media monitoring by visiting http://ci.biz360.com for a free trial.

For regular Biz360 updates follow us at http://www.Twitter.com/Biz360.

Become a Fan on Facebook at http://www.Facebook.com/Biz360.

SOURCE Biz360 Inc.

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