IGN Expands Across Platforms With Launch Of Dedicated App On Roku Streaming Devices
Hours of IGN content now available for instant, free access on nearly five million Roku players across the U.S., U.K., Republic of Ireland and Canada.
SAN FRANCISCO, Feb. 13, 2013 /PRNewswire/ -- IGN Entertainment, the leading video games media company, today announced the launch of a new IGN app on Roku® streaming devices. The new IGN channel on Roku gives customers easy access to hours of IGN's content, from original series to video reviews and game help videos, to exclusive live streams and more.
An important part of IGN's multi-screen strategy aimed at reaching users beyond desktop and mobile web, Roku joins iOS, Android, Kindle Fire, YouTube and Xbox Live, as well as a recently-launched channel on Pulse, as the latest platform on which to enjoy IGN's content.
Featuring 'instant access' to previews, reviews, game guides and game help walkthroughs; live-streamed events like the IGN Pro League and the 2012 Electronic Entertainment Expo (E3); and IGN's extensive catalog of popular shows, including "The Daily Fix," "Strategize" and more – the app allows users to quickly view gaming-related content on the biggest screen in the house.
"With this new app, we continue our mission to reach gamers wherever they are, across all platforms, services and devices. Now Roku owners will be able to enjoy IGN's content – on TV and on demand," said Todd Northcutt, VP of Product, IGN Entertainment.
The IGN app is available free of charge to all Roku users across all currently supported Roku player models in Canada, Republic of Ireland, UK, and US.
To add the IGN channel to a Roku device directly from your desktop, visit: http://www.roku.com/channels#!details/20574/ign.
About IGN Entertainment
A division of Ziff Davis, the leading digital media company in tech and gaming, IGN Entertainment is the world's largest video games media brand. Its network of video game-related properties (IGN.com, 1UP.com,GameSpy and others) is the #1 source for video game information. IGN's network also includes leading men's lifestyle site AskMen.com and entertainment site UGO.com. Ziff Davis reaches a global audience of 53 million monthly unique users. Ziff Davis is a subsidiary of j2 Global, Inc.
SOURCE IGN Entertainment
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