IGT's DoubleDown Casino Brings Social Casino Gaming to the Bonanza Casino
The largest online casino debuts its social free-to-play solution with its latest casino partner in Reno, Nev.
LAS VEGAS, Sept. 18, 2012 /PRNewswire/ -- International Game Technology (NYSE: IGT), the global leader in driving technology innovations in the gaming industry, today announced the latest DoubleDown Casino land-based partnership with Bonanza Casino in Reno, Nev. The Bonanza joins casino properties across the U.S. that have partnered with IGT to launch the DoubleDown social gaming casino on their websites over the last three months.
The Bonanza Casino website, www.bonanzacasino.com, will host the DoubleDown Casino application, which will give the casino's players an opportunity to explore exciting casino-style entertainment while remaining connected to the Bonanza brand.
"Social gaming continues to be a growing trend worldwide," said Eric Tom , IGT executive vice president of Global Sales." Through the DoubleDown Casino application, IGT delivers an innovative solution for our casino partners, such as Bonanza Casino, as they are able to host some of the hottest casino games on the most popular social platform directly from their website by leveraging IGT's technology."
Bonanza, which is currently an IGT Systems and games customer, will deploy the DoubleDown Casino online through a revenue-sharing program in the coming weeks. With access to the online casino's full roster of enthralling game titles such as Da Vinci Diamonds® and Cleopatra® slots, as well as the newly released Bingo with multi-themed rooms and multi-player poker, the Reno-based casino will have access to new games instantly as they launch online. New games will be added automatically to the virtual casino, and first-time users of the app will receive $1 million in virtual chips to start their play.
"Offering our players this tremendous game suite online is defining a new level of entertainment for us," said Martin Amba , Bonanza Casino marketing manager. "Through the DoubleDown Casino, we are offering our players, both loyal and new, with fun, free-to-play social gaming entertainment, right on our website."
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International Game Technology (NYSE: IGT) is a global leader in casino gaming entertainment and continues to transform the industry by translating casino player experiences to social, mobile and interactive environments for regulated markets around the world. IGT's recent acquisition of DoubleDown Interactive provides engaging casino style entertainment to more than 5 million players monthly. More information about IGT is available at www.IGT.com or connect with IGT at @IGTNews or www.facebook.com/IGT. Anyone can play at the DoubleDown Casino by visiting http://apps.facebook.com/doubledowncasino or www.doubledowncasino.com.
About Bonanza Casino
The Bonanza Casino, located at 4720 North Virginia Street in Reno, Nevada is a family owned and operated business, having first opened its doors in 1973. The casino has two restaurants, Cactus Creek Prime Steakhouse, voted Best of Nevada by Nevada Magazine in 2010, 2011 and 2012, and the Branding Iron Cafe and Buffet, which is open for dining 24/7. With six tables and Blazin' Saddles, your seat to IGT's newest slots, as well as Club Cal‐Nevada Sports Book, Bonanza Casino has something to offer every player.
Da Vinci Diamonds was created by High 5 Games. For more information on High 5 Games (H5G), go to www.high5games.com.
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