LAS VEGAS, Oct. 8, 2013 /PRNewswire/ -- InComm, a leading prepaid product and transaction services company, today announced the release of its Digital Enterprise API. The enhanced Application Programming Interface (API) exposes new mobile payments and gifting functionality that allows clients to easily communicate with the InComm Digital Solutions platform to deliver and track stored value products.
Third-party distribution clients employing the Digital Enterprise API will find it gives them the flexibility to build their own programs while relying on the robust InComm Digital Solutions platform to handle the delivery and management of both digital and physical prepaid products. Additionally, the Enterprise API provides easy management of product assets, including brand logos, gift card images and terms and conditions.
Retailers can connect to the Digital Enterprise API to incorporate stored value mobile payments and gifting into a mobile app, wallet or loyalty program. They can also incorporate stored value gifting and account management into their branded front-end e-commerce, social commerce or m-commerce shopping carts.
Features of the Digital Enterprise API include:
- Physical and digital delivery of prepaid products and access to the largest portfolio in the marketplace
- Creation of user accounts and association to a stored value account/card
- Tokenization of user payment account information for purchase and reload
- Support of real-time balance inquiry and transaction history
- Support of variable denominations
- Maintenance of brand integrity across devices and easy management of product assets
InComm Digital Solutions built the new Enterprise API using modern web service standards, including REST with JSON or XML, and OData. The Enterprise API protocols are familiar to developers, enabling easy implementation.
"The new functionality offered through the Enterprise API, combined with the ease of communicating with it, opens up exciting doors for our clients," said David Nelsen, GM of InComm Digital Solutions. "Clients have the flexibility to create an innovative front-end user experience while relying on our robust platform to power the delivery and management of prepaid products and mobile payments. We are already seeing innovations that leverage this new API from several partners, and we're excited to offer an API that makes implementation quick and seamless."
InComm is a leading provider of cutting-edge prepaid products, services and transaction technologies to retailers, brands and consumers. InComm supports more than 400,000 points of distribution and helps retailers build prepaid card destinations, connects brands with new markets and gives consumers a simple, secure shopping experience. InComm stays ahead of emerging trends by analyzing market needs and leveraging its global, innovative commerce platform, go-to-market expertise and extensive partner relationships. With 123 global patents, InComm is headquartered in Atlanta and has offices in North and South America, Europe and the Asia-Pacific region. For more information, visit www.incomm.com or follow us on Twitter at www.twitter.com/incomm.