NEW YORK, July 14, 2016 /PRNewswire/ -- GLOW, award-winning digital and social agency in NYC, announces a series of new hires and key promotions on the back of strong year over year increases in revenue and new client wins. Since launching a social division in 2011, GLOW has tripled in size. Continuing its growth and strengthening its senior leadership, the agency tapped former Comedy Central creative Robert Sosin as Sr. Creative Director, digital industry visionary Annie Ok as Director of Innovation, elevated Clayton Benn to Director of Video Production and Sean Lynam to Director of Marketing, and added Eric Drumm and Jennifer Fink as Digital Strategists.
Robert Sosin joins GLOW after a storied run as Creative Director for Comedy Central's Brand Creative Division, where he established a resonant brand voice and developed their "Make Fun" aesthetic. He oversaw all marketing and promotion on huge properties like South Park, Futurama, Brickleberry, and @Midnight, delivering coherent and consistent multiplatform campaigns. He worked closely with talent and creators, revitalizing the Standup comedy franchise, driving record high ratings for classic and iconic shows, and delivering big millennial audiences to companies like Microsoft, Burger King, Sony, and Timberland through integrated marketing. An award-winning creator specializing in emergent media, he brings with him years of media experience and proven know-how for turning enthusiasm into engagement.
Annie Ok joins the agency after more than a decade as a Consultant specialized in innovative digital marketing strategies utilizing creative content, cultural insight, digital platforms, and emerging technology to produce compelling experiences across multiple media channels. She has driven high profile digital campaigns for NBC, Warner Bros, Paramount Pictures, 20th Century Fox, Universal Pictures, Ridley Scott Associates, MTV, Sony Computer Entertainment, and Nokia. She helped set precedents with groundbreaking augmented reality applications for Star Trek, Transformers Revenge of the Fallen, and Iron Man 2, to name just a few. Formerly, Ms. Ok was Technology Evangelist to MTV for their virtual worlds initiative.
Clayton Benn was promoted from Account Director, Creative Strategy, a role he held since joining the agency in June of 2014. As Director of Video Production he is responsible for continuing to build GLOW's in-house video team, as well as developing and driving new business. Prior to arriving at GLOW Benn spent more than 5 years at Sesame Street, where he counts directing duties for season 44, producing Sesame's weekly podcast, and online video hits such as Share it Maybe and Me Want It but Me Wait, propelling the show's YouTube channel to become the first kids brand to garner one billion views on the social video platform. He is an award winning and Emmy nominated director and active member in the DGA.
Sean Lynam has been a key member of GLOW's social team, joining the agency as social strategist in 2012. After his involvement in multiple client wins and driving successful campaigns for HBO, Cinemax, Syfy, and USA, he was promoted to Senior Social Strategist in 2014 and today has been named Director of Marketing. In his role he is responsible for managing the Social Strategy team on all current and new business efforts.
Eric Drumm joins GLOW as Digital Strategist. Drumm has worked in the social space for more than a decade, and comes to GLOW after stints at Ogilvy, 360i and We Are Social, working on accounts such as IBM, Hyatt, WWE, USA Network and History. In his role at GLOW he is responsible for leading the agency's Syfy and I Love NY accounts.
Jennifer Fink joins GLOW as Digital Strategist, following 7 years working in social at Discovery Networks International. Mrs. Fink has helped develop numerous high-profile campaigns in her years at Discovery, including personally driving the launch of their Eurosport SnapChat live stories for the US Open, as well as leading International social strategy for their first-ever global event campaign for Skyscraper Live, overseeing socials hubs in 10 different languages.
"We are pleased to welcome these new members to our growing team of experts," said Pete Levin, Co-Founder. "As our industry continues to shift and evolve almost daily, its imperative that we stay focused on hiring dynamic, diverse and talented individuals who not only work in this business, but also live it. "
GLOW has seen consistent growth after it was founded in 1999, but since expanding and establishing a social division in 2011 and a dedicated video division in 2014, the moves have resulted in rapid expansion in size, roster and revenue. The agency has secured social AOR with clients such as Syfy, I Love NY, Westminster Kennel Club, Eco Media (CBS), WEtv and Carla Hall. The agency has also established strategic partnerships with HBO, Cinemax and Hulu, illustrating that boutique agencies have a strong place in the market successfully partnering with large brands in the Fortune 500 – 1000 arena in today's economy.
GLOW is an award-winning digital and social agency in New York City. Our team of marketing and creative experts are dedicated to helping leading brands utilize the latest technology and channels to tell stories, engage, entertain, challenge and connect. We craft strategies and build communities, develop innovative digital and media experiences, and create engaging social and video content. GLOW is a leader in the sector with Fortune 500 and 1000 clients including Syfy, I Love New York, HBO, Cinemax, Westminster Kennel Club, TBS and Hulu, among others.
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