Inergetics Acquires Bikini Ready® and SlimTrim™ brands from Whole Products Group
The Acquisition adds Leading Consumer Brands Bikini Ready® and SlimTrim™ to the Inergetics Product Portfolio.
PARAMUS, N.J., Jan. 10, 2013 /PRNewswire/ -- Inergetics, Inc. (OTCBB: NRTI) announces the acquisition of Bikini Ready® and SlimTrim™ brands from Whole Products Group. The acquisition transfers the ownership of two consumer weight management brands - Bikini Ready and SlimTrim to Inergetics.
"The incorporation of our brands allows us to capitalize on our collective strengths to successfully launch and support brands within the diet, sports nutrition and broad line vitamin space," says Jim Kras, new CMO at Inergetics.
"We are pleased to add Bikini Ready Weight Loss Lifestyle and SlimTrim diet brands to our growing portfolio of product solutions. This acquisition leverages Inergetics' core capabilities in consumer understanding, innovation, brand building and go-to-market execution to grow both the Bikini Ready and SlimTrim brands for many years to come," stated Mike James, CEO of Inergetics.
Inergetics is planning a comprehensive launch of both brands into mass market retailers during the first quarter of 2013.
About Inergetics, Inc.
Inergetics, Inc. is a leading developer of nutritional supplements for the Clinical Health, Sports Supplement and Mass Market. Inergetics product portfolio features Surgex® Sports Nutrition which includes cutting-edge formulas developed to meet the nutritional needs of professional, Olympic and amateur elite athletes that experience symptoms such as fatigue, loss of lean muscle, oxidative stress, inflammation and reduced immune function. To learn more about Inergetics, visit www.inergetics.com, the Surgex® product website and online store at www.surgexsports.com.
Safe Harbor Statement
This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. All statements, other than statements of historical fact, including, without limitation, those with respect to the objectives, plans and strategies of Inergetics set forth herein and those preceded by or that include the words "believes," "expects," "given," "targets," "intends," "anticipates," "plans," "projects," "forecasts," or similar expressions, are "forward-looking statements." Although Inergetics' management believes that such forward-looking statements are reasonable, it cannot guarantee that such expectations are, or will be, correct. These forward-looking statements involve a number of risks and uncertainties, which could cause Inergetics' future results to differ materially from those anticipated. Inergetics assumes no obligation to update any of the information contained or referenced in this press release.
Contact: Mike James 908-604-2500 ext 210
SOURCE Inergetics, Inc.
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