Inergetics' Bikini Ready® to Sponsor 2014 Belmar ASP Pro Surf Competition
Company to Launch Integrated Marketing Campaign to Promote Availability of Bikini Ready® Lifestyle Brand Products at ShopRite Supermarkets
Pro Surfer and Bikini Ready® Spokeswoman Christa Alves to Compete At Belmar
NEWARK, N.J., Sept. 10, 2014 /PRNewswire/ -- Inergetics, Inc. (OTCBB: NRTI), a leading developer of a diverse range of best-in-class nutritional supplements, today announced that Bikini Ready® has become a sponsor of the 2014 Belmar ASP Pro Surf Competition, which will be held from September 11-14 in Belmar, NJ.
The Belmar ASP Pro sponsorship will support the availability of Bikini Ready Lifestyle brand products at ShopRite supermarkets across the U.S., which Inergetics announced earlier this month. To further support the availability of the full Bikini Ready line at ShopRite stores, Inergetics will be running an integrated marketing campaign featuring print ads in local consumer and surfing-related media outlets as well as on major social media platforms.
Pro surfer and Bikini Ready Weight Loss Lifestyle spokeswoman, Christa Alves, will be competing in the event which attracts many of the world's top pro surfers to Belmar. Christa took second place in the Belmar Womens Pro in 2007.
"We're excited to partner with the 2014 Belmar ASP Pro event to give surf fans in our company's home state of New Jersey the opportunity to learn more about how Bikini Ready can help keep you in shape, as well as to see our spokeswoman Christa Alves compete at the event," said Jim Kras, CMO of Inergetics. "As a pro surfer and young mother who strives to keep in shape, Christa is an ideal representative for our growing line of Bikini Ready products. She and our other Bikini Ready spokeswoman, professional surfer and model Anastasia Ashley, exemplify the active young women that our products are designed to help lead healthier lifestyles."
Christa Alves is a lifelong surfer with a long list of awards and accomplishments, including a USA Surf Team membership, two ASP North America Jr. Women's Championships, and an AskMen.com Top 10 Sexiest Women Surfer award.
In addition to more than 200 ShopRite stores in the U.S., Bikini Ready products are available at Winn-Dixie, Bi-Lo, Meijer, Harris Teeter and Ingles stores across the country, as well as leading e-tailers such as Amazon, BodyBuilding.com, DrVita.com, LuckyVitamin.com and BuluBox.com.
For more information on the full line of Bikini Ready products, please visit the new website at www.bikinireadylifestyle.com and visit Christa's blog for more updates on her progress getting Back2Body™ while using Bikini Ready Lifestyle products at www.bikinireadylifestyle.com/category/back2body.
Inergetics is a leading developer of advanced proprietary nutritional products that improve overall health, physical recovery, athletic performance and quality of life for patients and consumers.
Inergetics Media Contact
KARV Communications
Jonathan Leibowitz
(212) 333-0273
[email protected]
About Inergetics, Inc.
Inergetics' portfolio of brands includes: Martha Stewart™ Essentials, a complete line of whole-food-based supplements created specifically for women; Surgex ® Sports Nutrition, the preferred nutritional supplement of Army Sports; Bikini Ready ®, a leader in weight loss lifestyle solutions; SlimTrim, the affordable, premium value diet brand; and OmEssentials®, a line of scientifically advanced nutritional supplements designed to further the health and wellness of yoga practitioners and active individuals.
To learn more about Inergetics, visit www.inergetics.com, and the Inergetics brands' websites at: www.marthastewartessentials.com, www.surgexsports.com, www.surgexsportsblitz.com, www.slimtrim1.com, www.slimtrim.net, www.bikinireadylifestyle.com, www.kahunasands.com, www.omessentials.com.
Safe Harbor Statement
This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. All statements, other than statements of historical fact, including, without limitation, those with respect to the objectives, plans and strategies of Inergetics set forth herein and those preceded by or that include the words "believes," "expects," "given," "targets," "intends," "anticipates," "plans," "projects," "forecasts," or similar expressions, are "forward-looking statements." Although Inergetics' management believes that such forward-looking statements are reasonable, it cannot guarantee that such expectations are, or will be, correct. These forward-looking statements involve a number of risks and uncertainties, which could cause Inergetics' future results to differ materially from those anticipated. Inergetics assumes no obligation to update any of the information contained or referenced in this press release.
SOURCE Inergetics, Inc.
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