Inferlytics Sets New Gold Standard for Jewelry Product Discovery for Pictures on Gold
SUNNYVALE, Calif., Nov. 9, 2015 /PRNewswire/ -- Leading personalized custom jewelry web retailer Pictures On Gold reports impressive improvements after implementing Inferlytics' individualized site search and product discovery platform. Inferlytics' next generation technology facilitates successful navigation of the extensive inventories offered by Pictures On Gold, enabling shoppers to find desired jewelry very quickly. The net result is increased sales and reduced incidence of abandoned carts.
Pictures on Gold CEO Daniel Schifter recently opted to switch to Inferlytics from a leading eCommerce Site Search provider. "It was the right decision for us," he says. "Our customers are very selective and now they are enjoying a far more satisfying shopping experience. It is a breeze to get the right search results without having to go through complex configurations. This leads to increased product sales and we have already seen improvements in our eCommerce activities. The icing on the cake is the Inferlytics Customer Care team's depth of knowledge and their desire and willingness to help us when needed."
Inferlytics' innovative filters and personalized product navigation provide consumers with accurate and satisfying search experiences. Their intelligent eCommerce search engine makes intuitive recommendations, connecting buyers with the right products using product reviews. Inferlytics also enhances the customer experience by improving online product discovery and by providing readily available product-based social content. Decisions become easier, buyer confidence is increased, and shopping-cart conversions are improved.
Amit Jnagal, CEO of Inferlytics, congratulating Pictures On Gold on their success said, "Jewelry product discovery experience is fairly unique because, like any good sales agent, the search engine needs to know the difference between gold, silver and platinum jewelry as well as the many variations within these categories. So, when a user searches for a gold locket, the search engine needs to pull out the right product image and description even if the product is available in different metals. We are happy to see Daniel's company reap rich rewards with the upgrade to their product discovery technology."
About Inferlytics – www.inferlytics.com
Inferlytics is a first of its kind integrated eCommerce search and browse experience engine which combines power of natural language processing and domain specific knowledge bases to offer a differentiated experience for retail customers. Consumers enjoy a personalized experience via domain specific search engines that understand the key attributes of products, from catalog data to user reviews and customer behavioral patterns. Natural language algorithms combine with sentiment analysis to deliver highly relevant search results. Inferlytics search engines have the unique ability to learn from customer behavior so every customer interaction improves their experience.
About Pictures On Gold – www.picturesongold.com
Pictures on Gold was launched about 10 years ago to design and deliver lockets with lasered-in color photos. The business is headed by owner Daniel Shifter and has operated in New York City since 1986. Pictures on Gold offers a vast inventory of engraved and embellished personalized jewelry and boasts a one-day turn-around.
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