HONG KONG, March 18, 2013 /PRNewswire/ -- Infiniti today announced that Stefan Weinmann has been named General Manager, Infiniti Global Communications, effective April 1st.
As General Manager, Infiniti Global Communications, Weinmann will be responsible for leading Infiniti's Global Communications including Product, Lifestlye, Internal and Corporate Communications.
In this newly created position, he will be based at Infiniti's Hong Kong Global Headquarters and will report directly to Johan de Nysschen, President of Infiniti Motor Company Ltd.
"We welcome Stefan to his new role at Infiniti and expect that his previous experiences will greatly benefit the alignment and performance of Infiniti's communications globally," said Johan de Nysschen, President, Infiniti Motor Company Ltd. "Stefan will play a key role in supporting the development of the Infiniti brand and reputation as we introduce ourselves to premium customers in new markets around the world."
Weinmann joins Infiniti Motor Company Ltd. from Adam Opel AG in Germany where most recently he was General Director, Internal and Alliance Communications with previous responsibility for Opel Corporate Affairs. He held a variety of external and internal, strategic and tactical and national and international roles with Opel and General Motors in the 22 years that he worked with the company.
"It's a privilege to join Infiniti, a growing brand which holds much promise for an exciting future," said Weinmann. "I look forward to bringing my experiences to help accelerate Infiniti's presence and performance across the world."
Weinmann is a German national and has a Mathematics/Economics degree from the University of Karlsruhe.
Nathalie Greve, Senior Manager, Infiniti Global Communications based in Hong Kong will report directly to him.
Infiniti, the premium automotive brand, reflects its brand promise "Inspired Performance" with a model line-up of saloons, coupes, SUVs and crossovers featuring exhilarating performance, emotive design and cutting edge technology. Infiniti continues to launch across the globe through a dedicated network of Infiniti Centres that share a commitment to exceptional hospitality throughout the entire period of ownership.
- Infiniti was launched in 1989 in the United States. Infiniti's global footprint expanded into Canada in 1990, Taiwan in 1997, the Middle East in 2004, Korea in 2005 and Russia in 2006. Global expansion continued in 2007 with Infiniti Centres opening in the Ukraine and in one of the world's fastest growing luxury automotive markets, China. In 2008 Infiniti launched in Western and Central Europe which has added 19 additional markets. Infiniti is sold globally in 47 markets to-date.
- Since May 2012, Infiniti Motor Company Ltd.'s new global headquarters is situated in Hong Kong, headed by Johan de Nysschen as President of Infiniti on 1 July.
- Since the 2011 season Infiniti has been a major partner of the Red Bull Racing team. In 2012, three-time world champion Sebastian Vettel was appointed Infiniti's first ever Global Brand Ambassador. The team will be known as Infiniti Red Bull Racing from 2013 season as the relationship evolves to make Infiniti the title partner and lead technical partner with a shared engineering expertise that benefits for the race track and the road.