LONDON, June 12, 2017 /PRNewswire/ -- Among the grand challenges facing organizations today is how to define and deploy truly innovative ideas, products and strategies. Innovation Company (http://innovationcompany.co.uk/) introduces an answer: HiveMind. A unique innovation "framework" that brings out the full potential of creative problem-solving and strategy meetings, HiveMind is available as a tabletop platform and a beta digital version.
"Our vision for HiveMind is to give people a 3D, tactile way to present and exchange ideas," says Chief Innovation Officer James Welch. "This empowers rapid innovation and a sense of real progress in terms of goal-setting and visualization. HiveMind is ideal for brainstorming new product and service ideas, or for facing down a stubborn problem that's holding the organization back."
The most remarkable aspect of HiveMind is that it allows each participant to literally see everyone's thoughts, each one occupying a space on the colorful honeycomb-style board. The ephemeral nature of the spoken word means great ideas are sometimes lost in the void. HiveMind literally captures those ideas and keeps them in the forefront.
Just as importantly, HiveMind enables a new level of egalitarianism in meetings. Veterans of the corporate meeting room have probably experienced the "HiPPO" effect — the "highest-paid person's opinion" often carries the day, while junior members of the organization, or those who simply lack confidence, never consider disagreeing. HiveMind reshuffles the deck by putting the focus on the ideas rather than the personalities generating them. One participant explained the surprising sensation experienced during a recent session: "HiveMind gives us all equal voice, and we realize we all mean the same thing."
Newtonian physics provides a good analogy for how HiveMind has re-engineered meetings and strategy sessions: Every meeting has a certain amount of innovative "potential energy" stored up in each member of the group. Likewise, there's innovative potential bound up in the interactions between participants. In typical meetings, however, much of this energy stays locked up. The group focus shifts outward and becomes fragmented, away from the innovative energy residing in the room. HiveMind pulls everyone back in, making it easy and fun to bounce ideas off each other.
HiveMind isn't just for meetings and strategy sessions; it's also a great tool for adding a spark to presentations and seminars. After all, no one should have to suffer through another PowerPoint presentation. Other potential uses include training and coaching events, content marketing and content curation. Indeed, one of the most ingenious aspects of HiveMind is its versatility. The community has total freedom to innovate new applications for the tool, and Innovation Company anticipates seeing some fascinating use cases they hadn't even imagined. "It's appropriate that a tool for supercharging innovation also encourages innovation in how it is deployed within teams," concludes Welch.
Looking ahead, the Innovation Company team is exploring how to bring HiveMind to a wider audience and spark an innovation revolution. In addition, the company is currently developing an employee engagement application that's poised to be equally creative and disruptive.
About Innovation Company
Starting out in 2017, Innovation Company is a collection of people who have a proven history of success-laden, innovative approaches to business in their careers. Disciplined in marketing, sales and operations, the team is adept at successfully helping businesses to improve productivity, output, new sales and customer retention. Innovation Company offers consulting and coaching to help businesses "stay ahead of being relevant."
James Welch, Chief Innovation Officer
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SOURCE Innovation Company