Internet Pioneer, Ben Padnos, Joins Mimvi Inc. Padnos Brings Technological Leadership and Business Development Chops to Mobile Media Start-Up

SUNNYVALE, Calif., March 11, 2013 /PRNewswire/ -- Mimvi, Inc. (OTCQB: MIMV), the premier mobile search and discovery technology company, today announced the appointment of Ben Padnos to Head of Business Development.

Ben provides Mimvi with nearly 20 years of technology business development, strategy, marketing and sales leadership. He started his career as a Co-Founder of FANSonly, which is now owned by CBS Sports. He then joined the sales organization at Yahoo! in 1997, when the Company had fewer than 200 employees. He has since founded and co-founded several companies, including Better, Inc., a technology-enabled services provider in the Search Engine Marketing industry. Better, Inc. was subsequently acquired by Tsavo Media, a spin-off of American Capital portfolio company, Moxy Media, Inc.

Mimvi's CEO, Michael Poutre, commented on the appointment, "Ben is a fantastic addition to our team. We're delighted he has agreed to join us at an exciting time in our journey. His considerable skills, experience and contacts will play a major role in helping us achieve our business goals."

"I am looking forward to helping build another business with such a great team and such promising technology," said Padnos. "The mobile and application spaces together are the fastest growing markets in two decades. This reminds me a lot of the early days at Yahoo!"

ABOUT MIMVI
Headquartered in Sunnyvale, California, Mimvi, Inc. (MIMV) is the premier mobile search and discovery technology provider. Its proprietary search and "intelligent" recommendation algorithms enable the search and discovery of Mobile Apps, Mobile Content and Mobile Products across multiple devices and platforms, including: Apple's iPhone and iPad, Google Android, BlackBerry, Windows Phone, Facebook and web applications. 

For more information, please visit: http://www.mimvi.com.

Safe Harbor Statement:
This Media release contains statements, which may constitute "forward ­looking statements" within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act of 1995. Those statements include statements regarding the intent, belief or current expectations of Mimvi, Inc., and members of its management as well as the assumptions on which such statements are based. Prospective investors are cautioned that any such forward ­looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those contemplated by such forward­ looking statements. Important factors currently known to management that could cause actual results to differ materially from those in forward­ looking statements include fluctuation of operating results and the ability to compete successfully. The company undertakes no obligation to update or revise forward ­looking statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results.

Investor Contact:
Gerald Kieft
The WSR Group
(772) 219-7525(tel.)
IR@theWSRgroup.com 
www.wallstreetresources.net/mimvi.asp 

SOURCE Mimvi, Inc.



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