Introducing Authentic Folgers® Taste Whenever, Wherever Folgers® Fresh Breaks™ Coffee Offers a Convenient Way to Enjoy Authentic Folgers Taste Anytime, Anywhere - No Brewer Required

ORRVILLE, Ohio, March 15, 2013 /PRNewswire/ -- The perfect cup of coffee is now just moments away. The makers of Folgers® Coffee, America's largest coffee brand1, are thrilled to offer Folgers Fresh Breaks™ Roasted Concentrated Coffee as part of their family of delicious and innovative products. Made with ultra-fine ground coffee, Folgers Fresh Breaks Coffee is a convenient way to enjoy the authentic taste of Folgers anytime, anywhere – no brewing required.

Inspired by some of Folgers most popular roast and ground varieties, Folgers Fresh Breaks Coffee is available in three offerings that allow coffee fans to enjoy a delicious, fresh cup of coffee whenever or wherever they need one.  From the smooth, mild-roasted flavor of Breakfast Blend, the rich Mountain Grown® taste of 100% Colombian medium-dark roast, or the bold, yet exceptionally smooth flavor of Black Silk dark roast, each ready-to-use packet instantly delights your senses with a taste and aroma that can only be Folgers.

"Folgers understands how important it is for coffee lovers to be able to enjoy a delicious cup of hot coffee, no matter where their day takes them," said Maribeth Badertscher, Vice President, Corporate Communications, The J.M. Smucker Company. "Folgers Fresh Breaks Roasted Concentrated Coffee offers an even more convenient way for consumers to enjoy a fresh cup of coffee at a moment's notice without having to sacrifice authentic taste."

Available nationwide, each single-serve packet of Folgers Fresh Breaks Coffee prepares an 8 oz. cup of rich Folgers taste for $4.79-$5.19 per eight count package.  

1SymphoniIRI Infoscan 52 weeks ending 1/27/13

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About The J. M. Smucker Company 
For more than 110 years, The J.M. Smucker Company has been committed to offering consumers quality products that bring families together to share memorable meals and moments.  Today, Smucker is a leading marketer and manufacturer of fruit spreads, retail packaged coffee, peanut butter, shortening and oils, ice cream toppings, sweetened condensed milk, and health and natural foods beverages in North America. Its family of brands includes Smucker's®, Folgers®, Dunkin' Donuts®, Jif®, Crisco®, Pillsbury®, Eagle Brand®, R.W. Knudsen Family®, Hungry Jack®, Café Bustelo®, Cafe Pilon®, White Lily® and Martha White® in the United States, along with Robin Hood®, Five Roses®, Carnation® and Bick's® in Canada. The Company remains rooted in the Basic Beliefs of Quality, People, Ethics, Growth and Independence established by its founder and namesake more than a century ago. For more information about the Company, visit www.smuckers.com.

The J. M. Smucker Company is the owner of all trademarks, except for the following which are used under license:  Pillsbury®, the Barrelhead logo and the Doughboy character are trademarks of The Pillsbury Company, LLC; Carnation® is a trademark of Societe des Produits Nestle S.A.; Dunkin' Donuts® is a registered trademark of DD IP Holder, LLC; and Douwe Egberts® and Pickwick® are registered trademarks of Sara Lee/DE B.V.  Borden® and Elsie are also trademarks used under license.

 

SOURCE The J. M. Smucker Company



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