2014

Introducing FUSE™ Gelnamel™, The First All-In-One Gel Polish Hybrid, For High Shine, No Chip Nails

ALISO VIEJO, Calif., Nov. 6, 2013 /PRNewswire/ -- It's a Gel!  It's a Polish!  No, it's Gelnamel!  Bringing together the best of polish and the best of gels, FUSE Gelnamel has created the next generation in nail color, delivering salon-worthy results at a speed, ease and price like nothing before.  Created by the makers of SensatioNail®, the #1 at-home gel polish brand, FUSE Gelnamel features an all-in-one formula that delivers one-coat coverage from start to finish and a proprietary anti-chip technology that seamlessly provides megawatt shine that lasts!

"Women want nail color with staying power, but without the time, effort, cost or commitment of gels.  That's where FUSE Gelnamel comes in.  Offering the best of both worlds - - chip-resistant, high-shine color that flash dries in seconds, but with the flexibility to easily change - - FUSE let's you have FUN with your nail color," explains Melissa Kahane, FUSE Senior Marketing Manager.  "Our high-powered, ultra-portable LED lamp allows nails to be done virtually anywhere!  With the simple press of a button, the reflective interior cures Gelnamel in 30 seconds, while the groove on the inside promises proper placement under the LED bulb.   It's affordable and so simple, you'll nail it and love it!" 

FUSE Gelnamel launches with six Starter Kits that each contains the patent-pending FUSE LED Lamp, one Gelnamel shade, Cleanser, Manicure Stick and Nail Buffer.  Additionally, the initial 12 high-voltage color line includes:

  • Lights, Camera, Re-action!: A shimmery silver that lights up the room
  • Such a Laser: A golden beam of light
  • Gone Fission*: A glistening pink glitter that transports you to another world
  • Lightning Jolt: A glittery purple that's a "royal" shock to the system
  • Polar Bare: A nude you'll sparkle in (that works at the north pole)
  • Na-no Way!*: A seriously bright pink that's out of this world!
  • Elec-tric or Treat*: A coral guaranteed to ignite the room
  • Watt's Your Color?: A powerful red that you'll want to brag about
  • Intens-so-fly*: A teal that will make you squeal
  • Sonic Blue-m*: An electric blue that will send shock waves
  • E-motion: A vibrant purple that you'll be passionate about
  • V-amp*: A rich, alluring red that take the volume to the next level

*Indicates color is available in a FUSE Starter Kit

FUSE can also be used on toes.  Simply lift and remove top portion of lamp and follow normal usage instructions.

To remove, use 100% acetone with the SensatioNail® Gel Polish Removal Kit and Gel Polish Removal Tool. 

Beginning January 2014, FUSE Starter Kits and individual Gelnamel colors are available for $29.99 and $9.99 respectively, as well as the Cleanser and Wipe Refill Kit for $6.50 at www.fusegelnamel.com as well as major drug and mass merchandiser locations in the US and Canada.   

ABOUT FUSE
FUSE is the first Gelnamel to the market from the makers of SensatioNail, the #1 at-home gel polish brand. FUSE provides women with beautiful results that are easy-to-use and affordable for everyday wear.  SensatioNail and FUSE are owned and developed by Pacific World Corporation, a global innovator and leader in the nail category, located in Aliso Viejo, California. For more information, visit www.pacificworldcorp.com, or call 866-325-6768.

SOURCE FUSE



RELATED LINKS
http://www.fusegelnamel.com

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