Introducing Pistachio Health Institute: One-stop shop for consumers, health professionals, health writers, and nutrition researchers
Site Advances Pistachio Benefits to Health Professionals and Consumers
LOS ANGELES, April 30, 2013 /PRNewswire/ -- PistachioHealthInstitute.org announced its launch to more than 600 registered dietitians who attended the 29th Annual Sports, Cardiovascular, and Wellness Nutrition Symposium held in Chicago, IL. Building on the credibility and success of its related sites at PistachioHealth.com and PistachioHealthScience.org, the new platform at PistachioHealthInsitute.org offers a one-stop solution for people interested in pistachios, from healthy snackers, to health professionals, food writers, and nutrition researchers.
The new website will keep the same sleek look, and promote targeted, effective communications to health professionals and consumers, but now all communication will be under one click-of-a-button.
"We wanted to create an outstanding online resource that would be extremely useful and easy to navigate for anyone looking for pistachio health information," said site developer Maggie Moon. "The site's clear division of content and unique offerings to each audience makes it a helpful and useful resource, whether you're a registered dietitian, nutrition researcher, health writer, or healthy snacker."
The main page will have three tabs: For the People, For the Pros, and Research. This format will still offer the same news and information about pistachios in a fun and user-friendly way for both consumers and nutrition professionals.
For the People
PistachioHealthInstitute.org offers a section developed specially for consumers. Visitors can submit nutrition-related questions in the "Ask the Expert" section, and read up on the latest trends and developments in the "Health Nut Blog." The blog contains editorials and interviews written with input from leading doctors, scientists, and nutrition researchers.
The site features interactive tools including a tree nut chart illustrating the nutrient content of pistachios as compared to other tree nuts; and an illustrative body model that depicts the nutritional and health benefits pistachios have on the body. A glossary offers definitions of nutrition-related terms and includes healthful pistachio recipes from entrees to desserts. A great resource for consumers and health writers is our "Media Room," which showcases noteworthy pistachio media coverage and includes pistachio fact sheets, press releases and an image library.
For the Pros
PistachioHealthInstitute.org serves as a straightforward, educational resource to health professionals seeking the latest information on pistachios. Along with research studies and factual information on heart health, weight management and nutrition, client resources are also available, including articles, tip sheets, and recipes. Health professionals can also sign up for Go Pistachio! Nutrition News, a quarterly e-zine covering recent nut research, upcoming scientific meetings and presentation summaries.
PistachioHealthInstitute.org will now house the leading research library on pistachios, with new research updates and information from leading experts in the field of health and nutrition. This will be a great resource for researchers who want to stay up to date on pistachio science, as well as a great section for media to retrieve information if they want to go straight to the source for their stories. Information will be available 24/7.
PistachioHealthInstitute.org is the leading online source of information on the health and nutrition benefits of pistachios for both consumers and health professionals. It houses a comprehensive research library, with research updates and information from leading experts in the field of health and nutrition, including the Health Nut blog, Ask Our Expert section, and educational materials. "Like" Pistachio Health Institute on Facebook and follow @PistachioHealth on Twitter. For more information about the health benefits of pistachios, please visit www.PistachioHealthInstitute.org.
SOURCE Pistachio Health
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