ipsy Selects Saddle Creek for Fulfillment Services
LAKELAND, Fla., Oct. 4, 2012 /PRNewswire/ -- Saddle Creek Logistics Services has been selected to manage fulfillment services for ipsy (www.ipsy.com), formerly known as myglam, an online beauty site based in San Mateo, Calif. The 3PL will play a key role in ipsy's order fulfillment.
In July, Saddle Creek began fulfilling orders for ipsy's subscription program which involves monthly continuity shipments of health-and-beauty sample products to subscribers. The 3PL assembles curated bags containing product samples (lipsticks, nail polish, eyeliner, etc.) and provides packaging services such as rainbow-pack assembly and labeling from its facility in Charlotte, N.C.
"Saddle Creek's expertise in ecommerce fulfillment, effective systems integration and proven scalability made them a natural choice for our fulfillment needs," said Robert Escobar, head of operations at ipsy. "Our company is poised for rapid expansion over the next 12 to 18 months, and Saddle Creek is the right partner to help us accommodate this growth while ensuring a quality experience for our customers."
"We look forward to supporting ipsy as the company expands its brand in the online marketplace," said Perry Belcastro, vice president, fulfillment services at Saddle Creek. "With our broad range of capabilities, experienced associates, and network of facilities nationwide, we're well positioned to handle ipsy's fulfillment needs today and in the future."
About Saddle Creek Logistics Services
Saddle Creek Logistics Services, formerly Saddle Creek Corp., is a third-party logistics company. We leverage our broad array of capabilities — including warehousing, transportation, packaging and fulfillment — to provide integrated solutions that support our customers' business objectives. For more information, visit sclogistics.com.
ipsy is a new online beauty site co-founded by YouTube beauty sensation Michelle Phan. ipsy incorporates video tutorials to create an environment that encourages sharing and connecting with everyone – from the established pros and beauty enthusiasts to beginners looking for beauty tips and advice. ipsy incorporates the popular Glam Bag monthly subscription service - previously established as myglam - as a key part of the site. ipsy launches with a community of over half a million members that joined myglam and a Glam Bag program that has sold out every month since opening in December 2011.
Michele Wade, Account Executive, MindShare Strategies, Inc.
Tom Collins, Director of Marketing, Saddle Creek Logistics Services
SOURCE Saddle Creek Logistics Services
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