2014

Iron Chef America comes to your kitchen

MONTREAL, May 21, 2013 /PRNewswire/ - Iron Chef America brand has launched À La Cuisine home meal kits, inspired by the Food Network's esteemed Iron Chef America (ICA) series. À La Cuisine home meal kits arrive in the US under license to Premier Meat Packers who acquired the North American License for all food categories.

À La Cuisine home meal kits are packed with premium meats, farm-picked veggies, gourmet sauces, and aromatic basmati rice. Fresh ingredients set for you to cook and feed four in as little as 12 minutes. The product line features an assortment of flavors such as Garam Masala Chicken, Beef Mongolian, Thai Green Curry Beef, and Spicy Szechuan Chicken among others.

Unlike most other leading meal kit brands famous for being par cooked, precooked, or single serve microwavable meals, the quick to prepare À La Cuisine home meal kits set a higher food quality standard by providing fresh ingredients that are low in sodium and preserve their nutritional value.

"ICA is the main source of inspiration. The chefs are impressive. Foodies like myself are hooked," says Anthony J. Elman, Premier Meat Packers - Senior VP of Sales & Marketing. "People love a bold and delicious dish. We felt the need to supply them with varied meal kit essentials, inspired by Iron Chefs. À La Cuisine caters to people's cravings. We also designed two introductory sweeter flavors. It's food they can conveniently and quickly cook up. This is a product people can identify with."

The ICA home meal kits brand has already claimed shelf space across Canada and is rising at an exponential rate in the US.

The company is also developing product extensions. Hors D'oeuvres are underway and expected to hit shelves shortly. Iron Chef America brand remains committed to providing consumers with the freshest ingredients and innovative food solutions that are synonymous with first-rate taste and quality. 

About Iron Chef America Meal Kits
Inspired by the Food Network's Iron Chef America series where noteworthy chefs battle against the show's Iron Chefs for culinary supremacy, the "À La Cuisine" home meal kits by ICA turn you into your very own top chef. Create and serve a delicious and nutritious meal for four in as little as 12 minutes.
www.ironchefamerica.tv

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SOURCE Iron Chef America




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