Jagermeister Brings Legendary Experiences to 2013 Rockstar Mayhem Festival Iconic Brand Hosts Metal of Honor Award, First-Ever Shred Meister Competition and Celebrity Chef 'Eat and Greets'

NEW ROCHELLE, N.Y., May 14, 2013 /PRNewswire/ -- Jagermeister, a brand as deeply rooted in music as it is in mythology and lore, has been a proud sponsor of the Rockstar Energy Drink Mayhem Festival since its inception and this year is no different. Jagermeister is back with the best Mayhem experience to date which includes presenting the festival stage headlined by Machine Head, a legendary JagerWorld experience, The Metal of Honor Award, the brand's first-ever Guitar Shred-Meister competition, Celebrity Chef Eat and Greets and daily artist signings for those of legal drinking age. 

Jagermeister will continue to pay tribute to those who serve our country and will return as the presenting sponsor of the esteemed Metal of Honor award. Each day a deserving serviceman or woman will be chosen at random and presented on the main stage with a custom and extremely limited edition Jagermeister Schechter METAL OF HONOR guitar as a symbol of gratitude and recognition for their service.

To bring the glory of the stage to the masses, Jagermeister will be conducting its first ever Shred-Meister guitar competition, hosted by Huntress front woman Jill Janus.  Festival attendees can go to the Jagermeister tents on site and audition for a chance to shred for 10 seconds on the main stage. Each day, one of the 10 finalists will win a custom Jagermeister guitar from Schecter and the overall winner at the end of the tour will win a custom Jagermeister full stack and head courtesy of Peavey Electronics.

Additionally, Jagermeister will host 'Eat and Greets' at select shows with a soon to be announced celebrity Chef and Mayhem bands. Stay tuned to www.facebook.com/jagerusa for more information.

"Not only does the Mayhem festival get bigger and better every year, but so do our onsite Jagermeister experiences and activations," states Cliff Rigano, Director of Music Marketing for Jagermeister.  "The artists on the tour represent the best of the best in the metal scene, and we are happy to be joining them for another year."

Artists performing at the 2013 Rockstar Energy Drink Mayhem Festival include Metal and Horror legend and festival closer Rob Zombie, triple gold certified Five Finger Death Punch, Mastodon, Amon Amarth, Children of Bodom, Machine Head, Behemoth, Job for a Cowboy and more. The World's Greatest Freestyle Motocross team The Metal Mulisha is also confirmed to perform on most dates.

Tickets are on sale now and can be purchased through www.rockstarmayhemfest.com or through www.livenation.com.  Dates and venues are listed below.

Date

City

Venue


Date

City

Venue

6/29

San Bernardino, CA

San Manuel Amphitheatre


7/19

Camden, NJ

Susquehanna Bank Center

6/30

Mountain View, CA

Shoreline Amphitheatre


7/20

Saratoga Springs, NY

SPAC

7/2

Boise, ID

Idaho Center Amphitheatre


7/21

Hartford, CT

The Comcast Theatre

7/3

Auburn, WA

White River Amphitheatre


7/23

Holmdel, NJ

PNC Bank Arts Center

7/5

Phoenix, AZ

Desert Sky Pavilion


7/24

Bristow, VA

Jiffy Lube Live

7/6

Albuquerque, NM

Isleta Amphitheatre


7/26

Noblesville, IN

Klipsch Music Center

7/7

Denver, CO

Fiddler's Green Amphitheatre


7/27

Tinley Park, IL

First Midwest Bank Amphitheatre

7/10

Toronto, ON

Molson Canadian Amphitheatre


7/28

Clarkston, MI

DTE Energy Music Theatre

7/12

Burgettstown, PA

First Niagara Pavilion


7/30

Atlanta, GA

Lakewood Amphitheatre

7/13

Scranton, PA

Toyota Pavilion


7/31

Tampa, FL

1-800-ASK-GARY Amphitheatre

7/14

Darien Center, NY

Darien Lake PAC


8/2

Austin, TX

Tower Amphitheatre

7/16

Mansfield, MA

Comcast Center


8/3

The Woodlands, TX

Cynthia Woods Mitchell Pavilion

7/17

Bangor, ME

Bangor Waterfront


8/4

Dallas, TX

Gexa Energy Pavilion

ABOUT JAGERMEISTER: Jagermeister, which translates to "master hunter," is the #1 selling imported liqueur in the United States and one of the top shot brands in the world. The liqueur is based on a secret recipe, combining 56 different natural ingredients, including select herbs, blossoms, roots and fruits. Jagermeister, with the distinctive square bottle, was developed in 1934 in Germany and the brand quickly gained global fame through its innovative marketing, unique taste profile and its association with good times. The brand recently unveiled its first-ever television and 360° advertising campaign in the United States. The bold and compelling "Stronger Bond" campaign features a pantheon of legends that speak to the 21-29 year old male demographic including All-Pro Wide Receiver - Keyshawn Johnson, Champion Boxing Trainer - Freddie Roach, Rock Icon - Kerry King, World Champion Bullfighter – Rob Smets, NASCAR Pit Crew Champion – Mike Lingerfelt, Famed Street and Tattoo Artist – Mister Cartoon and Big Wave Surfer – Nathan Fletcher. Jägermeister Liqueur is 35% Alc. /Vol. and imported exclusively by Sidney Frank Importing Company, Inc., New Rochelle, NY. JAGERMEISTER IS DEDICATED TO MUSIC, NOT UNDERAGE DRINKING.

Contact:
Kate Laufer
Director, Public Relations
Sidney Frank Importing Co., Inc.
Phone: 914.637.5752
klaufer@sidneyfrank.com

SOURCE Jagermeister Music Tour



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