Jamba's Healthy Lifestyle Initiative, "Team Up for a Healthy America," Gets Added Boost as USA Water Polo National Teams Pledge Their Support
USA Water Polo and CAHPERD (California Association for Health, Physical Education, Recreation and Dance) Join "Team Up" Campaign to Help Raise Awareness of Nation's Obesity Epidemic
EMERYVILLE, Calif., Sept. 1, 2011 /PRNewswire/ -- Jamba Juice Company (NASDAQ: JMBA), a leading healthy, active lifestyle brand was joined today by two additional partners who pledged their support for Jamba's innovative awareness program, "Team Up for a Health America," which was launched last month with the goal to help raise awareness of the Nation's obesity epidemic. USA Water Polo and the California Association for Healthy, Physical Education, Recreation and Dance (CAHPERD) recently joined Jamba Juice and partners, WNBA and Venus Williams, in support of the "Team Up" campaign and to reinforce Team Up's important message about how pledging to make simple changes to eat more healthy and become more active can lead to an overall improved lifestyle.
The U.S. Woman's National Water Polo team recently took home a gold medal win at the FINA World League Super Final making them a formidable competitor to beat in the 2012 Olympics. "It is great to team up with Jamba Juice to get Americans moving! As athletes, we are active every day in and out of the pool and we know that what you put into your body is important to your overall performance," said Brenda Villa, 3-Time Olympic Medalist and Member of the USA Women's National Water Polo team. "Jamba Juice provides better-for-you menu solutions, helping to simplify the decision about what to eat. We hope to get everyone motivated to get into a pool swimming laps -- or otherwise more active -- followed by a visit to their local Jamba Juice store, where they can find products that nourish and replenish their bodies in a more healthy way."
"Our athletes have a mission to engage both youth and adults alike in sports, like water polo, and contribute a significant amount of their time in outreach to inspire others to get fit and eat right," said Jen Rottenberg, CMO, USA Water Polo. "Our endorsement for 'Team Up' signifies how passionately we feel about this issue. Our athletes and members are proud to lend their voice to Jamba's critical initiative to fight obesity."
CAHPERD works with schools across the state of California to promote physical education and activity and was Jamba's partner in the February 2010 Jamba Jump Day during which over 80,000 people across the state of California jumped rope simultaneously to break the Guinness Book of World Records for most people jumping or skipping rope. "We share the mission of Jamba Juice to inspire active living and knew from the first time we saw the program, that 'Team Up' was a great way to keep kids engaged in simple activities, they can do with their families and friends," said Drisha Leggitt, Executive Director, CAHPERD.
"When we launched 'Team Up for a Healthy America' we challenged other groups to join us in the education effort to show our nation's youth how easy it is to lead healthier and more active lives," said Susan Shields, Chief Marketing Officer, Jamba Juice Company. "The partnership of these influential and active lifestyle organizations with our Team Up campaign demonstrates the commitment they have to children and their long-term health and well-being."
Continuing through November, people across the nation looking for ways to enhance their exercise and diet routines, can log onto www.teamupandpledge.com and join a community of like-minded people who are committing to leading more healthy and active lifestyles. Everyone who pledges can also earn the title of Ambassador of Fitness and win fun prizes. Pledges include fun and simple activities such as shooting hoops with friends, eating fruit for a snack, or pledging to take the stairs instead of the elevator. Next week Jamba Juice will give away another 51 NBA gift cards to lucky winners. Based on the achievement of pledge milestones, Jamba Juice will also provide funding to support schools and communities across the nation in need of playground equipment projects that reinforce the importance of leading a healthy, active lifestyle.
Fans and friends of Jamba Juice, WNBA, Venus Williams, USA Water Polo, or CAHPERD who are interested in joining the "Team Up" campaign can find more information at www.teamupandpledge.com or by visiting Jamba Juice directly at www.jambajuice.com.
About Jamba Juice Company
Founded in 1990, Jamba Juice is a leading destination for specialty better-for-you beverage and food offerings, including great tasting real whole fruit smoothies, fresh squeezed juices, hot beverages including organic coffee and tea, hot oatmeal made with organic steel cut oats, wraps, salads, sandwiches, California Flatbreads™, premium Whirl'ns™ frozen yogurt, and a variety of baked goods and snacks. Jamba-branded products for at-home enjoyment are also available through select retailers across the Nation. As of July 12, 2011, Jamba Juice had 746 locations in the United States consisting of 436 franchise-operated stores and 310 Company-owned stores and had six international stores. For more information about Jamba Juice, visit us at http://www.jambajuice.com, become a fan on Facebook at www.facebook.com/JambaJuice, follow us on Twitter at @JambaJuice or call 1-866-4R-FRUIT (473-7848).
SOURCE Jamba Juice Company
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