NEW YORK, March 14, 2013 /PRNewswire/ -- Global public relations leader Porter Novelli announced today that Jesse Soleil has joined the New York office as senior vice president, digital. In his role he will be responsible for designing cross-platform digital experiences for clients across all practices.
"Jesse brings an impressive mix of strategic consulting, business building, marketing and Web development to Porter Novelli," said Darlan Monterisi, executive vice president, managing director of Porter Novelli's New York office, and to whom Soleil will report. "He has a deep understanding of how to reach consumers in ways that are creative and compelling, and establish bonds that result in relationships greater than brands would even expect."
For the past four years, Soleil was CEO of Massiverse LLC, a boutique media entertainment company, which he founded to create cross-platform entertainment for kids. With Massiverse, Soleil created new original and intellectual properties, including Dragons Vs Robots, as well as new technology, marketing and business models integrating social media, games, toys, traditional media (TV), Webisodes, publishing, mobile apps and a Near Field Communication platform.
Before that, he spent nearly eight years with Scholastic, Inc., most recently as vice president, Emerging Media and Technology. In that role, he managed and led the eScholastic division of the company, driving business and marketing strategy, architecture, project management, design, iterative development, quality assurance and eCommerce. He also acted as a senior executive digital strategist for Scholastic, consulting for all internal and external facing businesses and distribution channels.
Earlier in his career, he held technology program management positions with Computer Sciences Corporation, Nortel Networks and Protomedia Design.
"The future of technology, indeed the future of marketing communications, is dependent upon a seamless integration of digital and real-world experiences that inspire audiences and prompt them to take action," said Soleil. "Porter Novelli truly understands this imperative, and I am delighted to join such a forward-looking team."
Soleil earned a B.S. in computer science from California State University – Sacramento.
About Porter Novelli
Porter Novelli is one of the world's leading public relations agencies. With 90 offices in nearly 60 countries, Porter Novelli delivers best-in-class service to clients around the globe. As the agency that pioneered social marketing, Porter Novelli's heritage is grounded in influence – motivating people to change deeply ingrained behaviors that are rooted in cultural and social norms. This is achieved by identifying and activating against key insights that drive transformational change-- going beyond just "solving a problem." The result is greater than just influencing people – Porter Novelli makes them believe.
For additional information, please visit www.porternovelli.com. Porter Novelli is a part of Diversified Agency Services, a division of Omnicom Group Inc.
About Diversified Agency Services
Diversified Agency Services (DAS), a division of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), manages Omnicom's holdings in a variety of marketing communications disciplines. DAS includes over 200 companies, which operate through a combination of networks and regional organizations, serving international and local clients through more than 700 offices in 71 countries.
About Omnicom Group Inc.
Omnicom Group Inc. (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
Contact: Catherine Sullivan Catherine.Sullivan@porternovelli.com 212-601-8315
SOURCE Porter Novelli