Joe Davy Joins BUYSTAND as Chief Executive Officer

Sep 06, 2012, 07:45 ET from BUYSTAND

DURHAM, N.C., Sept. 6, 2012 /PRNewswire/ -- BUYSTAND, a Durham, N.C. e-commerce start-up backed by 8 Rivers Capital, today announced that Joe Davy will become the company's Chief Executive Officer.  Davy is the co-founder and former Chief Product Officer at EvoApp.  BUYSTAND is developing novel e-commerce technologies that empower both customers and retailers. 

"Joe brings a wealth of entrepreneurial experience and knowledge to the BUYSTAND team," said 8 Rivers' Ted Kraus, who founded BUYSTAND.  "He has the leadership and vision to ensure the company reaches its substantial potential."

BUYSTAND's first product,, provides Make-An-Offer Shopping™ to consumers in the active lifestyle market, including the outdoors and action sports segments. Using a novel Dynamic Pricing Engine™, matches customers' offers with retailers' and brands' willingness to sell their products.  By providing more pricing control to consumers and enabling retailers to more efficiently move inventory and optimize margins, redefines the e-commerce shopping experience.

"There is a tremendous opportunity to change the way consumers and retailers think about pricing," said Joe Davy. "Our company is squarely in the path of that opportunity. Ideas like this don't come around often, and I'm thrilled to be working with Ted, Bill, and the entire BUYSTAND team."

Davy is a serial entrepreneur who comes to BUYSTAND from EvoApp, a Durham-based tech startup that he co-founded in 2009.  He is a graduate of the N.C. School of Science and Mathematics and attended UNC-Chapel Hill.   Davy serves on the Customer Advisory Board for Microsoft and is a Board Member at the N.C. Museum of Art.

"Unlike most visionaries, Joe possesses those very practical talents of being able to inspire co-workers and employees, market products and manage complex development processes," said 8 Rivers' President and co-founder Bill Brown. "We are very fortunate to have Joe running BUYSTAND.  With his leadership, I am confident the company will come to define the way e-commerce should always have been executed."

BUYSTAND creates novel technologies that empower both consumers and retailers while making buying fun. is redefining the e-commerce landscape by providing Make-An-Offer Shopping™ to consumers and a novel Dynamic Pricing Engine™ to retailers and brands.

For more information about BUYSTAND, please visit

8 Rivers Capital is a Durham, N.C.-based technology commercialization firm dedicated to identifying critical problems facing the world and developing innovative solutions that are both cheaper and better than existing approaches.  8 Rivers companies are pursing disruptive solutions in the clean energy, parking and infrastructure, employment, enterprise 2.0, communications and healthcare industries.

For more information, please visit 8 Rivers Capital's website at