John Vilade Joins ONE World Sports as Executive Vice President, Advertising Sales

Veteran of CBS, NBCUniversal, Hulu, Discovery Joins Fast-Growing TV Network Targeting Millennials with Global Sports Content

Nov 09, 2015, 12:16 ET from ONE World Sports

STAMFORD, Conn., Nov. 9, 2015 /PRNewswire/ -- ONE World Sports, America's Network for Global Sports, announced today that John Vilade has joined the network as Executive Vice President, Advertising Sales.

With over 20 years of successful media advertising sales, distribution sales and business development experience, Vilade brings to ONE World Sports a proven track record, terrific media pedigree and a vast clientele of senior-level relationships. He joins ONE World Sports from CBS, where Vilade served as Vice President, National Digital Ad Sales for CBS Local Digital Media.  Vilade will be working from ONE World Sports' New York office.

"John brings both the linear and on-demand, digital premium video sales experience essential to a millennials-focused network like ours," said Alexander "Sandy" Brown, ONE World Sports President & CEO. "Younger sports fans are increasingly multicultural and increasingly platform-agnostic. At the same time, sports remain the best way to attract viewers of all ages to watch 'TV' live or to consume content on any device. John is the type of executive who knows how to capitalize on that opportunity for clients."

Before CBS, Vilade was Executive Vice President, National Ad Sales, for Inform, formerly NDN, a provider of personalized content delivery and performance-based monetization to mobile and desktop advertisers and publishers.  Prior to Inform, Vilade was Vice President, National Advertising Sales, East & Central Regions, for Hulu, and, before that, he served as Vice President, National Advertising Sales for Discovery Communications.  He served for more than 10 years collectively within various units within NBC, most recently as Vice President, National Ad Sales for NBC's Strategic Partnership Group. Vilade holds both a bachelor's and master's degree in communication studies from Baylor University.

"I'm thrilled to join the ONE World Sports team and its differentiated, well-positioned sports content portfolio," added Vilade.  "Advertiser demand to reach U.S. audiences through premium video content across all platforms continues to rapidly accelerate, particularly through the sports genre. ONE World Sports presents a fresh, compelling, growing multi-platform video for marketers."

About ONE World Sports
ONE World Sports is America's Network for Global Sports, producing best-in-class, captivating live sports content from around the world. With multi-platform capabilities and superior production quality, ONE World Sports is one of the fastest growing independent sports networks available throughout the United States. Currently available to more than 30 million homes nationally on cable, telco and satellite, ONE World Sports delivers live and exclusive coverage of some of America's most popular sports played professionally outside the USA -- basketball, baseball, golf and ice hockey -- plus sporting events with the largest global followings, including soccer and cricket. ONE World Sports is distributed through Verizon FiOS, go90, DISH Network, Charter Communications, Cablevision's Optimum TV, Mediacom Communications, Google Fiber, Suddenlink, RCN and a growing number of systems through the NCTC.  In addition, the network's mobile app, Watch ONE World Sports, features a live stream of the network for authenticated subscribers and on-demand content for all users. More information on ONE World Sports and its availability in particular markets can be found at www.oneworldsports.com or consumers can call their television distributor. Watch ONE World Sports is available in the Apple and the Google Play stores.

SOURCE ONE World Sports



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