"After a successful launch of the Snack Pack last summer, we knew this conveniently nutritious snacking line had growth potential," said Justin Gold, founder of Justin's. "Peanut butter and bananas are the ultimate pairing. When we realized there was nothing on the market like it, we went bananas (literally) and made it happen!"
Justin's all-new Peanut Butter + Banana Chip Snack Packs are a part of the Made to Matter – Handpicked by Target™ product collection, which brings together 20 purpose-driven brands to make natural, organic and sustainable products more accessible for consumers. This year, the program has developed into a portfolio of new innovations that meet at least one of the five product criteria including: reduced waste and packaging, reduced sugar, dietary and allergen restrictions, clean label products and closed loop systems. Made to Matter is designed to provide better choices for all and introduces Target's guests to new products from some of the most innovative brands.
Justin's newest Snack Pack innovation is made without chemicals, additives, artificial flavoring or preservatives, and is packaged in recyclable trays. It will be available exclusively at Target stores nationwide in July 2016 for an SRP of $1.99.
Justin's makes naturally delicious, high-quality nut butters, nut butter snacks and organic peanut butter cups that deliver great taste, unique texture and convenient nutrition. Established in 2004 in the home kitchen of health enthusiast Justin Gold, Justin's supports an on-the-go lifestyle and strives to make a difference everywhere, basing its values on four fundamental pillars: Nourish, Nurture, Inspire and Educate. The first brand to market nut butters in single-serve squeeze packs, Justin's nut butters are finely crafted with a one-of-a-kind grinding process to create an exceptional texture and flavor experience. All seven varieties offer 4-8 grams of protein per serving and are great for snacking anytime of the day. In the confection category, Justin's Dark, Milk and White Chocolate Peanut Butter Cups are USDA-certified organic and are made with Rainforest Alliance Certified™ cocoa. And now, perfect for dipping, scooping and devouring, Justin's Snack Packs are available in three delicious nut butter and pretzel combinations, as well as two peanut butter and banana chip combinations (the first of its kind). For more information, please visit Justin's at Justins.com, Facebook.com/JustinsNutButter and Instagram.com/Justins
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