Kinetic Social Beefs Up Sales Force/West Coast Presence
Emerging social media ad platform launches San Francisco sales office with new hires, expanding business development efforts on the heels of recent $8 million Series A round.
NEW YORK, Sept. 17, 2013 /PRNewswire/ -- Kinetic Social (http://www.kineticsocial.com), a growing social media advertising technology company serving Fortune 500 brands and agencies, announced today that it has hired Jennifer Andre as senior account executive and Rachel Bowe as account executive. Ms. Andre's appointment marks the launch of Kinetic's San Francisco sales operation as Kinetic aims to enhance its business development and service efforts in the high growth segment of the social media advertising market with premium targeted social marketing management and optimization.
Ms. Andre will report to Kinetic EVP of Sales, Chris D'Orazio while Ms. Bowe will report to Nate Armstrong, VP of Sales, East.
"The West Coast has been a huge priority for us for quite some time, both in servicing clients and in strengthening our partner relationships," said Don Mathis, Kinetic Social CEO. "Jen's prior experience is the perfect fit for us to start a team that we look forward to growing."
Ms. Andre joins Kinetic from TrialPay, based in Palo Alto, CA, an official Facebook partner for brand integration ii the social network's games. Other experience includes a stint at Funny or Die as well as agency posts at Optimedia and MPG Media Contacts, both in San Francisco.
Ms. Bowe comes to Kinetic from Say Media. Prior to that, she also worked at US Weekly magazine and NFL Films.
About Kinetic Social:
Kinetic Social is a social data and marketing technology company. Kinetic's core mission is to make sense of the world's 'social signal'. We analyze social context data, aggregated from a wide universe of digital sources, enabling breakaway insights and predictive modeling to yield the most effective full-funnel marketing solutions for our clients. Our patent-pending statistical optimization engine provides a unique and scalable approach to social marketing and cross-platform effectiveness. The company is a charter partner in the Facebook API Key and Facebook Preferred Marketing Developer programs. Kinetic integrates marketing programs across social media networks and beyond. Learn more:
www.kineticsocial.com www.facebook.com/kineticsocial @KineticSocial
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