NEW YORK, Jan. 5, 2017 /PRNewswire/ -- KPMG LLP, the U.S. audit, tax and advisory firm, today announced the appointment of Andrew Bowins as the firm's Executive Director of Corporate Reputation and Digital Engagement.
In this newly created role, Bowins will lead a team focused on integrating digital and social media with traditional communications to promote and celebrate KPMG's culture and reputation as an innovator, a great place to work and a corporate citizen in the United States.
The team will closely collaborate with marketing as both groups test, explore and drive new channels, technologies and engagement strategies to showcase the firm, its vision and people.
Reporting to Chris Monteiro, the firm's Chief Communications Officer, Bowins will build out the corporate reputation team by merging corporate and employee communications with digital communications and the KPMG content studio.
"Andrew is joining a strong team of communicators who are passionate about promoting the KPMG story," says Monteiro. "His expertise leading modern communications teams matched with his passion and energy will help us continue to evolve and engage with our clients, employees and the industry in new and exciting ways."
Bowins brings more than two decades of experience in senior-level marketing and communications positions. Most recently, he held the position of Vice President, Corporate Reputation and Communications at Samsung Electronics America.
Prior to Samsung, he held the position of Senior Vice President, Corporate Reputation at MasterCard and was part of an award-winning, global team responsible for overall reputation management, including digital and social communications, corporate media relations, issues management, thought leadership programming, and insights and analytics. Bowins also held senior marketing communications positions at Nokia and Dell and brings 10 years of agency experience spanning the technology, financial and entertainment sectors.
"KPMG is celebrated for its workplace culture and is committed to new ways of communicating and engaging stakeholders," says Bowins. "It's a perfect fit for me personally and professionally."
About KPMG LLP
KPMG is one of the world's leading professional services firms, providing innovative business solutions and audit, tax, and advisory services to many of the world's largest and most prestigious organizations.
KPMG is the fastest-growing Big Four professional services firm in the United States and is widely recognized for being a great place to work and build a career.
Our people share a sense of purpose in the work we do, and a strong commitment to community service, diversity and inclusion, and eradicating childhood illiteracy.
Learn more at www.kpmg.com/us.
KPMG LLP is the independent U.S. member firm of KPMG International Cooperative ("KPMG International").
KPMG International's independent member firms have 189,000 professionals, including more than 9,000 partners, in 152 countries.
Contact: Ichiro Kawasaki
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SOURCE KPMG LLP