Lalaloopsy™ Ranks #1 on Google's Hottest Holiday Searches

VAN NUYS, Calif., Dec. 21, 2010 /PRNewswire/ -- In a recent article by CNN Money, (http://money.cnn.com/galleries/2010/news/companies/1012/gallery.top_holiday_searches_on_google/index.html), Google,  the world's top search engine, places MGA Entertainment's Lalaloopsy™ dolls in the #1 spot on "Googles' Hottest Holiday Internet  Searches."  According to Google, Lalaloopsy™ dolls have surged in popularity this holiday season and Internet searches for Lalaloopsy™ dolls are up 20% since the beginning of December.

Hailed as "the hottest toy of the season,"(CBS The Early Show), "this year's Tickle Me Elmo," (MSNBC) and described as "creating Cabbage Patch-like hysteria among Holiday shoppers," (New York Post), MGA Entertainment's Lalaloopsy™ dolls are a unique and whimsical collection of eight different 13" rag dolls that magically came to life when their very last stitch was sewn.  Each Lalaloopsy™ was born on a special day in history and has her own personality developed by the fabrics used to make her.   Designed to encourage a child's imagination and creativity, Lalaloopsy™ teaches important life lessons such as diversity, individuality and the idea that everything deserves a second life.   

Visit the colorful 3D world of Lalaloopsy™ at www.lalaloopsy.com where Lalaloopsy™ magic is everywhere! 

CONTACT: Susan Hale, shale@mgae.com

SOURCE MGA Entertainment



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