landsend.com Unveils Six Days of Savings With DOORBUSTERS!
Limited-Time Price Reductions Begin Online the Day Before Thanksgiving
DODGEVILLE, Wis., Nov. 25, 2013 /PRNewswire/ -- Gift-givers are about to get an early present from Lands' End! Lands' End, the holiday gift headquarters, announces DOORBUSTERS!, six days of savings on great gifts for the entire family exclusively at landsend.com/doorbusters. Beginning Wednesday, Nov. 27, and running through Monday, Dec. 2, landsend.com will exclusively offer limited quantities of door-busting discounts on everything from snow boots to wine totes to down vests.
Lands' End will unveil new DOORBUSTERS! daily at 5 a.m. CST, with most items at least half-off regular prices. Additional online DOORBUSTERS! will be pulsed out at noon and 5 p.m. on Black Friday, Nov. 29, and Cyber Monday, Dec. 2. And, as an added bonus, Lands' End will be offering 30% off purchases from Wednesday, Nov. 27, through Monday, Dec. 2.
"High-quality gifts – whether a sumptuous robe for Mom, warm down jackets for the kids, or a plush fleece throw for that favorite cousin – are a given when consumers come to us," said Karen Hung, chief marketing officer and senior vice president, Lands' End. "Add DOORBUSTERS! to the mix and you've got a fun, exciting way for holiday shoppers to get our customer favorites at an unbelievable value."
The DOORBUSTERS! discounts will be deep but fleeting, so shoppers are encouraged to shop early for that perfect present at the perfect price. And perfect they'll be:
- The ThermaCheck®-100 Fleece Half-zip Pullover for boys and girls will be reduced to $12 from $24 on Friday, Nov. 29;
- The ever-popular Medium Open Top Colored Canvas Tote Bag will be a steal at $19, from $32.50, on Friday, Nov. 29;
- Polartec® Aircore® 100 Fleece Hats and Mittens for women will be reduced to $3 each from $14 and $14.50 on Monday, Dec. 2.
Every Lands' End product category will be featured, including Women's, Men's, Kids' and Home. Shoppers will see a variety of items such as shirts, totes, outerwear, boots and slippers, with multiple items featured each day. When the limited quantity DOORBUSTERS! deals are gone, they're gone, but products will still be available at 30 percent off regular prices. For those who want to be in the know, Lands' End is inviting shoppers to sign up for daily emails at landsend.com.
Lands' End Shops at Sears
For those looking to get some savings in person, Lands' End Shops at Sears locations will feature a host of their own exciting offers, available Thursday, Nov. 28*, through Monday, Dec. 2. In-store shoppers will receive 30 percent off all merchandise with added savings of up to 50 percent off select categories including kids' outerwear, women's dresses and cold-weather accessories.
In addition, Lands' End Shops at Sears will unveil their exclusive DOORBUSTERS! at 8 p.m. Thanksgiving night (Nov. 28), available while supplies last. A DOORBUSTERS! sneak peek reveals men's and women's Henley Fleece tops will be offered for $10, regularly $24; kids' Down Vests will be $15, from $39; and men's and women's Solid CashTouch Scarves regularly priced at $24 will be available for $8. To find the nearest location, visit the store finder at landsend.com/shops.
Shop Your Way members will earn 10 percent back in reward points on all purchases made with a Sears credit card or 3 percent back in reward points when using any other form of payment. The offer begins Nov. 3 and continues through Dec. 26 on the first $1,000 of each qualifying purchase at participating Sears locations, Lands' End Shops at Sears, and at sears.com. Reward points expire Jan. 31, 2014.
12 Hours of Twitter
To get into the holiday spirit, on Cyber Monday, Dec. 2, Lands' End is hosting its fourth annual 12 Hours of Twitter event from 8 a.m. until 8 p.m. CST. Social shoppers can join the fun at #Together and follow @LandsEndPR on one of the busiest online shopping days of the year for giveaways, offers and advice. Each hour will feature a different holiday theme and cohost, including lifestyle expert Elizabeth Mayhew, to share holiday tips and more.
Mirroring the themes and products promoted on Twitter, Lands' End will engage on Instagram at the top of every hour. Instagram LandsEnd_PR followers will be asked to post their favorite Lands' End items using #Together for a chance to win.
About Lands' End®
Lands' End is a classic American lifestyle brand with a passion for quality, legendary service, real value and a simple two-word promise to stand behind everything it sells: Guaranteed. Period.® Lands' End delivers timeless style for Men, Women, Kids and the Home at landsend.com, 1-800-800-5800, the Lands' End Shops at Sears and around the world. Lands' End is a proud member of the Sears Holdings Corporation (NASDAQ: SHLD).
*Sears stores in Massachusetts, Rhode Island, and Maine will not be open on Thanksgiving Day, per their respective state laws. Stores in Maine, Rhode Island and Massachusetts will open at 12:30 a.m. on Nov. 29. In addition, stores in some jurisdictions may have different hours of operation if required by local law.
SOURCE Lands' End
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