Latam Digital Ventures celebrates its first anniversary with Primia.Digital, Fullscreen and Mobvious
The holding company doubled its ebitda in the first half and estimated to reach a turnover of more than $ 12 million this year.
Geoffrey Lepselter was appointed as Vice President of sales for United States.
MIAMI, Oct. 3, 2016 /PRNewswire/ -- Latam Digital Ventures, a holding company designed to create and invest in digital media and advertising technology companies, created by HiMedia Group and Giuliano Stiglitz, celebrates its first anniversary with Primia.Digital and Fullscreen, which doubled its ebitda in the first half of the year; and Mobvious, to complement their digital marketing solutions. This year the holding expects a turnover of more than $12 million.
Giuliano Stiglitz, co-founder and director of Latam Digital Ventures, said: "The keys to our success are innovation in technology and formats; talent with experience and commitment; and deliver high quality results. In one year we executed around 150 campaigns for 50 of the top global advertisers."
In addition, Latam Digital Ventures named Geoffrey Lepselter as Vice President of sales for United States. He has 11 years of experience in the industry, where he held key positions at companies like Starmedia/Orange, Time Inc., Televisa and Primia.Digital. Throughout his career, he has helped advertisers to reach Hispanic consumers through digital media, including branding, audience targeting and programmatic advertising.
Another achievement of the group is that Primia.Digital is one of the three Latin American companies with certification of Google as Publisher Partner. "We work with more than 150 publishers and help them to monetize their sites, grow profits and implement adservers with the most innovative programmatic solutions," added Stiglitz.
Stiglitz stated: "From the beginning we had very clear goals for the holding and the companies to create. The strength of the family of Latam Digital Ventures comes from the combination of a bold entrepreneurial spirit with a solid experience in digital marketing. This year we will add a fourth company to keep improving an interesting offer for agencies, advertisers and publishers."
About Latam Digital Ventures www.latamdigitalventures.com
Latam Digital Ventures is the holding formed by HiMedia Group and Giuliano Stiglitz, with the leading objective of create, develop and buy companies that are specialized in media and advertising technology solutions for Latin America and the Hispanic U.S. market.
About HiMedia Group www.hi-media.com
A pioneer in the sector, HiMedia is a European leader in digital marketing.
Present in 6 European countries, the United States and Latin America, the HiMedia company generated a turnover of 65 million euros in 2015. Independent since its creation, the company is listed in the Euronext Paris compartment C, and is included in the CAC Small, CAC All-Tradable and CAC SME indices. ISIN code: FR 0012821890 / Trading symbol: HIM. Follow us on Twitter: @himedia
SOURCE Latam Digital Ventures
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