Lavalife Partners with Fashion and Beauty Expert, Anne L. Fritz to Claim Halloween as the Sweetest Treat for Singles

TORONTO, Oct. 5 /PRNewswire/ -- Many see Halloween as a night for candy corn and kiddies, but the holiday extends beyond the knee-high generation. Lavalife, the leader in online dating, is claiming Halloween as the number one holiday for singles. While traditional costumes channel everyone from monsters and ghosts to inanimate objects and cartoon characters, there is one common theme across the board: skin is in.

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"Halloween is the one night each year where showing more skin is deemed socially acceptable," explains Kim Hughes, Lavalife's Singles and Dating Expert. "Conservative singles are able to shed their inhibitions and take on a new persona. It is the ideal opportunity for singles to do something a little different and engage with someone they wouldn't normally meet or approach."

To identify the most alluring costumes for single women and men, Lavalife called on fashion and beauty expert Anne L. Fritz. "This year, singles should look to the show-stopping celebrities and pop icons to channel their most intriguing single self for Halloween. These costumes allow singles to unleash their wild side with fashion and sass," explains Fritz. "The best part is that most of the costumes are recession-friendly and easy to create using clothes you already have, accented with a few pieces from the costume shop, make-up counter or even dollar store."

Sweet and Sultry Halloween Costumes for Singles:

Anne L. Fritz is the editor-in-chief and co-founder of The Jet Set Girls (www.thejetsetgirls.com) a style, travel and lifestyle website. A fashion and beauty expert, Anne was Style Director of Life & Style and Fashion & Beauty Editor at Woman's Day magazine. Calling on her love of fashion and pop culture, Anne introduces the most attention-grabbing costumes in 2010:

For the Ladies…

Spend one night on the Jersey Shore…

Channel Snooki, Jwoww and crew with a Jersey Shore costume. Wear either super-short cutoff jean shorts and a V-neck tee or a short printed mini-dress, preferably with a halter neck or strapless. Put on your best push up bra and be sure to faux tan until you're bright orange (remove it with a body scrub the next day or use a wash-off lotion tanning gel).

Trade Bon Bons for Blood Red…

When it comes to vampires and the ladies who love 'em, there's no shortage of options this Halloween. To dress like True Blood's Sookie, wear jean shorts, a tight white T-shirt, a nametag, Keds or Converse sneakers and tie a scarf around your neck to the hide the bite marks. If Twilight is more your style, wear jeans and a hoodie, swipe a lip-plumping lip gloss and a pout to bring out Bella.

To be a vampire yourself, buy some fangs at a costume store, use an extra dusting of a pale face powder, skip the blush and wear a dark-hued lipstick. As for the outfit, vampires come in so many shapes and sizes these days, get creative and be sure to look your sexiest to do Edward and Alice and Bill and Eric proud.

Gaga for Ghoul

Rock and roll's two current leading ladies, Lady Gaga and Katy Perry, are sure to inspire some of the sexiest and most fashion-forward costumes. To pull off Lady Gaga, decide which of her looks you're most inspired by -- be it the meat dress from the VMAs, the orbit-like bespoke Armani from the Grammys or the studded leather jacket and matching bra from the Telephone video -- and go for it. Many costume stores are selling Lady Gaga hair bow wigs and otherworldly hats to top off your outfit. Extra points for wearing Alexander McQueen-esque armadillo shoes.

If you're more of a California Gurls kinda girl, buy yourself some blunt clip-in bangs, apply fake eyelashes and wear your best pin-up girl outfit, like a polka dot mini-dress or a bustier and tap shorts. Add a cute or kitschy touch like a giant lollipop or pin on an oversized flower to your top and voila, you're Katy Perry.

Be the Girl with Dragon Tattoo

Lisbeth Salander is a hot mess. She's often wearing jeans, tank tops and hoodies in the book. The key is, of course, the dragon tattoo. Hers is on her back and neck and it's not her only one. Use lots of fake tattoos and apply liberally. Her hair is short and jet-black; if yours isn't invest in a wig. She also has a nose piercing and a few in her ears -- look for faux options at a costume store.

Twister

For an easy costume, take two Twister mats and stitch them together to make a dress. Wear bright tights to match. Strap the board around your neck by using a hole-punch and some string. Then be prepared to get very hands on!

For the Men…

For Him

Bring the GTL

The Jersey Shore is a great costume for women and men. Get ready to GTL (Gym, Tan, Laundry) to pull off Pauly D or the Situation. Wear board shorts, a Shore Store T-shirt or an Ed Hardy T-shirt, and spend some time doing crunches at the gym, because you're going to be showing off your abs big-time! Gel your hair until it sticks straight up and can't move and spray tan, spray tan, spray tan.

Bachelor with Roses to give away

Put on your best suit and most lovelorn look and arm yourself with a dozen roses. Ask all the hot girls you see if they'll accept your rose. Note: You may want to study up on the show first, as women actually do watch The Bachelor and may ask you who your favorite bachelor was. (Hint: Ryan Sutter is always a safe bet).

1920s gangster-Boardwalk Empire

Break out your 1920s gangster pin-striped suit, complete with red carnation on the lapel. Boardwalk Empire is the hottest show this fall and as you probably already know, the ladies can't resist a bad boy.

Genie

Who doesn't want her wish granted? Buy a fez at a costume store, and then wear a colorful felt vest with nothing underneath and flowy pants (pajama pants could do in a pinch) and slippers. The piece de resistance is a magic lantern that all the ladies will want to rub.

Aviator

It's true: women love a man in uniform and none are sexier than a pilot. Wear a navy blue suit, pin on some wings, get a hat and wear aviator shades.

About Lavalife

Lavalife is ranked the #1 dating brand in Canada and is a leading provider of multi-channel dating products. Lavalife connects, engages and entertains through a variety of web, voice and mobile offerings. Founded in 1987, Lavalife Corp. markets its products and services across the United States, Canada and Australia.  Lavalife's open-minded approach to online dating allows singles to choose how they want to "click" by offering three unique and distinctive communities: dating, relationships and intimate encounters. Lavalife has attracted millions of unique members who exchange 1.3 million messages every day.  For more information, visit http://www.lavalife.com.

SOURCE Lavalife