LeapFrog's LeapPad Ultra Wins "Best In Show" As Voted By Consumers In TimetoPlayMag.com's 'People's Play' Awards LeapPad Ultra also wins top Educational Toy to be gifted this holiday season

EMERYVILLE, Calif., Dec. 6, 2013 /PRNewswire/ -- LeapFrog Enterprises, Inc. (NYSE: LF), the leader in children's learning tablets, today announced LeapPad Ultra won "Best in Show," receiving the most consumer votes in the prestigious TimetoPlayMag.com "People's Play" Awards. LeapPad Ultra, the ultimate learning tablet for kids, rose to the top among the hundreds of holiday favorites like PlayStation 4 (PS4), Big Hugs Elmo, Teenage Mutant Ninja Turtles Figures and many more that were nominated. In addition, LeapPad Ultra was voted the top Educational Toy people want to see gifted to their families this holiday season.

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"LeapFrog consistently offers a solid line-up of learning solutions for the holiday season, particularly with their award-winning learning tablets, and LeapPad Ultra is the perfect example of this legacy," said Jim Silver, editor-in-chief of TimetoPlayMag.com. "For the last three holiday seasons, the LeapPad family of tablets have been 'People's Play' Award winners, and this year, LeapPad Ultra received the most votes of any of the nominated products. With a kid-friendly design and an extensive library of fun and engaging games and apps all designed or approved by LeapFrog's full-time in-house learning team, LeapPad Ultra will continue to be in high-demand this holiday."

The TimetoPlayMag.com "People's Play" Awards recognize the hottest and most popular toys of the holiday season. The product with the most overall votes determines the "Best in Show" winner.  Every product on the "People's Play" awards ballot is carefully reviewed and selected by the TimetoPlayMag.com editorial team of industry experts and veterans.

"We are extremely honored to have won this award for the third year in a row and especially this year, having received the most votes as the top gift amongst all the incredible products kids want this holiday season," said John Barbour, chief executive officer at LeapFrog. "LeapPad Ultra is the perfect combination of a kid-tough tablet, the most engaging and fun educational library of games and apps, and a kid-safe web browsing solution, making it the absolute best option for parents looking to provide their children with a safe and age-appropriate tablet experience."

About LeapPad Ultra
LeapPad Ultra, the ultimate learning tablet for kids, is sure to top every child's wish list this season. Recommended by 97 percent of teachers to parents*, LeapPad Ultra is a new kid-tough tablet that works with an extensive library of more than 800 educational games, creativity apps, eBooks, videos, music and more, all designed or approved by LeapFrog's highly experienced team of in-house learning experts. Unique to LeapPad Ultra, the seven-inch high-resolution screen is designed to help children learn to write using a stylus while supporting interactive touch experiences. LeapPad Ultra also features a sleek new look, a long-lasting rechargeable battery, and front and back cameras and video recorders plus 8 GB of storage for photos, apps, videos and more. LeapPad Ultra's peer-to-peer technology showcases new educational gaming innovations such as multiplayer fast-action gameplay that auto-adjusts to each player's learning level. In addition, LeapPad Ultra features a kid-safe web content experience, LeapSearch™, created in partnership with Zui™, a leading children's browser developer. LeapSearch is kid-ready out of the box and delivers an experience that parents can trust (MSRP $149.99, for children 4-9 years old).

For more information about LeapPad Ultra, visit www.leapfrog.com/LeapPadUltra.

* Results based on a 2013 survey conducted by a third party organization of 328 U.S. Kindergarten teachers who received LeapPad Ultra tablets and LeapFrog Learning Library content for non-classroom examination through LeapFrog's LeapPad Ultra Teacher Insights Study.

About LeapFrog
LeapFrog Enterprises, Inc. is the leader in educational entertainment for children. For nearly 20 years, LeapFrog has created award-winning learning solutions that combine educational expertise, innovative technology and a child's love for fun. With experiences that are personalized to each child's level, LeapFrog helps children achieve their potential through LeapFrog's proprietary learning tablets, learn to read and write systems, interactive learning toys and more, all designed or approved by LeapFrog's full-time in-house team of learning experts. LeapFrog's Learning Path, the ultimate guide for parents on early childhood, is designed specifically to help support and guide their child's learning with personalized ideas and feedback, fun activities and expert advice. LeapFrog is based in Emeryville, California, and was founded in 1995 by a father who revolutionized technology-based learning solutions to help his child learn how to read. Learn more at www.leapfrog.com.      

About TimetoPlayMag.com
TimetoPlayMag.com is the number one source for all things play. From thousands of independent product reviews, a real-time price comparison tool with leading national retailers, a helpful gift finder and daily hot toy giveaways, to the free Shop for Kids app by TimetoPlayMag.com mobile shopping tool, TimetoPlayMag.com is a trusted resource for parents and gift givers. Led by CEO/Editor in Chief Jim Silver and Content Director Chris Byrne, AKA The Toy Guy®, the seasoned TimetoPlayMag.com editorial team reviews thousands of products each year providing comprehensive video and written reviews of toys, baby products, kids' electronics, sporting goods, and family friendly video games, apps, books, and movies. The TimetoPlayMag.com team can be found online at Facebook.com/TimetoPlayMag, Twitter.com/TimetoPlay, YouTube.com/TimetoPlayMag, Pinterest.com/TimetoPlay, Instagram.com/TimetoPlayMag, and TimetoPlayMag.Tumblr.com.

MEDIA CONTACTS

Monica Ma

LeapFrog PR

510-596-3437

mma@leapfrog.com

Kathryn Green

LeapFrog PR

510-596-3405

kgreen@leapfrog.com

SOURCE LeapFrog Enterprises, Inc.



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