2014

Lease Deals, Incentives Abundant in April Cars.com Chief Analyst Discusses Month's Incentive Spending

CHICAGO, April 8, 2014 /PRNewswire/ -- As dealerships across the country continue to unload old inventory to make room for new vehicles, lease deals and new-car incentives remain plentiful this month. April brings strong incentives in the crowded mid-sized sedan, compact, and mid-sized SUV segments, where dealers and manufacturers are competing heavily for the attention of consumers.

Due, in part, to the overstocked large-vehicle category, manufacturers are expected to offer generous incentives as a means to help move inventory. Significant deals on vehicles in the increasingly popular compact SUV segment, including the 2014 Jeep Cherokee Sport FWD, 2014 BMW X1 xDrive28i, 2014 Buick Enclave and 2014 Honda CR-V 5 Speed Automatic 2WD LX, will continue throughout the month and into May.

"Relatively slow sales pace in the first quarter of 2014 resulted in higher-than-expected inventory levels at many dealers' lots, which can only mean more attractive deals for consumers in April," said Jesse Toprak, chief analyst for Cars.com, an automotive digital marketing company and car shopping site. "Manufacturers will take advantage of the seasonal uptick and warmer weather, which should bring an influx of shoppers to dealerships, by heavily promoting their vehicles. We'll also see continued promotion of low-APR financing incentives and generous leasing offers. Consumers are leasing new vehicles at near-record levels due to special manufacturer promotions featuring low payments, especially in the luxury-vehicle segment."

The following high-value incentives are available in April:

Finance Incentives:

Model

Deal

Expiration Date

2014 Mazda3 4-Door

1.9% APR for up to 60 months

4/30/14

2014 Ford F-150

0.9% APR for 36 months + $1,000 Ford Credit Retail Bonus Customer Cash

7/7/14

2014 Nissan Versa Sedan Non-S

0.0% APR for up to 36 months + $500 NMAC cash or $500 cash back

4/30/14

2014 Toyota Prius

0% APR for 60 months

5/5/14

2014 Buick Enclave

0% APR for 60 months

4/30/14

Cash Incentives:

Model

Deal

Expiration Date

2014 Kia Optima

$1,500 cash allowance

5/5/14

2013 Fiat 500 POP

Up to $2,000 cash allowance

4/30/14

2014 Toyota Camry

$1,500 cash allowance

5/5/14

2014 Ford Escape

$1,000 Challenge Customer Cash

7/7/14

2013 Chevrolet Malibu

$2,250 cash allowance

4/30/14

2014 Hyundai Genesis

$2,500 retail bonus cash

4/30/14

2014 Ram 1500

$3,000 cash allowance

4/30/14

Lease Incentives:

Model

Deal

Expiration

2014 Jeep Cherokee Sport FWD

$199/month for 36 months, $3,499 down, 10,000 miles/year

4/30/14

2014 BMW X1 xDrive28i

$419/month for 36 months, $4,144 down, 10,000 miles/year

4/30/14

2014 Cadillac ATS

$359/month for 36 months, $1,500 down, 10,000 miles per year

4/30/14

2014 Volkswagen Jetta TDI

$199/month for 36 months $2,349 down, 12,000 miles/year

4/30/14

2014 Honda Civic Sedan CVT LX

$159/month for 36 months, $1,999 down, 12,000 miles/year

4/3/14

2014 Honda CR-V 5 Speed Automatic 2WD LX

$209/month for 36 months, $1,999 down, 12,000 miles/year

5/12/14

2014 Mercedes-Benz CLA250 Coupe

$329/month for 36 months, $3,623 down, 10,000 miles/year

4/30/14




*Cash allowance may indicate customer cash, cash back, or other manufacturer terminology

ABOUT CARS.COM

Cars.com is an award-winning online destination for car shoppers that offers information from consumers and experts to help buyers formulate opinions on what to buy, where to buy and how much to pay for a car. Cars.com offers thousands of new and used vehicle listings, consumer reviews, side-by-side comparison tools, photo galleries, videos, unbiased editorial content and many other tools to take the drama out of car shopping. Cars.com puts millions of car buyers in control of their shopping process with the information they need to make confident buying decisions. Launched in June 1998, Cars.com is a division of Classified Ventures LLC,.

SOURCE Cars.com



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