2014

LENMAR® Introduces ChugPlug™, the World's First Truly External Portable Power Pack for MacBook® Computers Patented external battery and charger for MacBook named 2014 CES Innovations Design and Engineering Award Honoree, iLounge CES Best in Show and TPN CES Best in Show

CAMARILLO, Calif., April 3, 2014 /PRNewswire/ -- Lenmar Enterprises, Inc. announces availability of the patented LENMAR ChugPlug™ portable power pack and battery charger for Apple® MacBook®. The ChugPlug is the world's only true external portable power pack that is designed for the MacBook Air® and 13-inch MacBook Pro®.

"MacBook users told us they were desperate for a truly portable power solution for their Apple notebooks and we listened," said Marty Goldberg, president of Lenmar Enterprises. "While the MacBook unibody styling looks great, it created power challenges for those who travel or work for extended periods of time away from power outlets. So, our team set out to design the first truly simple and intuitive solution to this challenge, which makes our introduction of the LENMAR ChugPlug very gratifying."     

Apple users with 13-inch MacBook Pro notebooks enjoy an additional three hours of use with ChugPlug, while MacBook Air users gain an additional four hours of productivity. Designed to be the same height and width of Apple's 60-Watt MagSafe™ power adapter, the ChugPlug seamlessly connects with the MacBook power adapter, guaranteeing a secure fit.       

Fresh off its triple-award winning debut at the 2014 International CES in Las Vegas, the ChugPlug was recognized as a CES Innovations Design and Engineering Award Honoree in the Portable Power category, in addition to taking iLounge CES Best in Show and TPN CES Best in Show honors. 

The ChugPlug is the newest member of the LENMAR Undead Power line of portable power devices. The ChugPlug is a proprietary-designed, patented power pack designed by LENMAR in Southern California.

ChugPlug is available for pre-order now at a retail price of $159.99 and will begin shipping mid- April. For more information about the LENMAR ChugPlug, please visit: www.lenmar.com/chugplug

About Lenmar

Lenmar Enterprises, Inc. is a worldwide provider of power solutions for consumer electronics. The company has nearly 1,400 products, including rechargeable batteries, accessories for smart phones and electronic devices, portable AC / DC chargers & related accessories. The company utilizes BatteryCentral, a powerful web-based search tool that helps customers and users locate and purchase Lenmar batteries, portable chargers & related accessories. Lenmar delivers its solutions through a global network of distributors, retailers and e-commerce companies. For more information, visit www.lenmar.com.

Lenmar has offices in Southern California, Hong Kong, and the Netherlands, as well as strategic distribution partners that span all major continents.

"Lenmar" is a registered trademark of Lenmar Enterprises, Inc. All other trademarks and registered trademarks are the properties of their respective owners.

Media Contact:
Matt Averitt
AverittPR for Lenmar
matt@averittpr.com

Photo - http://photos.prnewswire.com/prnh/20140403/LA97376

SOURCE Lenmar Enterprises, Inc.



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