Level 3 Provides CDN Services to Online Fashion Retailer Dafiti
SAO PAULO, June 5, 2013 /PRNewswire/ -- Level 3 Communications, Inc. (NYSE: LVLT) today announced the expansion of its contract with online retailer Dafiti, one of the largest e-commerce fashion companies in Brazil, for the provision of Content Delivery Network (CDN) services. Dafiti has relied on Level 3's Premier Elite data center services for hosting, Internet access and data redundancy.
Dafiti's internal analytics estimate that its online retail business has 50 million visits and 25 million unique visitors per month. With the new CDN services, the company is looking to Level 3 to help provide these customers with improved performance and a better shopping experience.
"We will enhance the experience of our customers with Level 3's CDN services, which are increasingly needed to support and ensure the high availability of our online store," said Rodrigo Rodrigues, CIO at Dafiti. "The performance of the website has already been tested and we've noticed an improvement in response time for users."
For e-commerce websites like Dafiti's, the solution features improvements that can reduce waiting time, thereby reducing the dropout rate. This means potentially more sales per hour.
"When customers visit an industry leader's website, they want and expect fast response time, and we are pleased to help Dafiti deliver this," said Marcos Malfatti, senior vice president of Sales for Level 3 Brazil. "When customers visit Dafiti, static content, such as images and layout, are loaded rapidly from the CDN server. The dynamic, interactive parts of the web page come from one of Level 3's three Premier Elite data centers in Brazil, putting the content and the user closer together."
For more information about Level 3's CDN services, please visit: http://www.level3.com/en/products-and-services/data-and-internet/cdn-content-delivery-network/
Dafiti is a company that specializes in online commerce of clothes, shoes, accessories, beauty and home products. Operating in Brazil since January 2011, the company scored the largest growth among the e-commerce fashion companies in the country. Among the brand differentials is freight free of charge, payment in up to 12 installments and up to 30 days for free exchange or refund. The company goal is to offer the best online purchasing experience and to become the first choice in fashion online shopping. To find out more, please visit: www.dafiti.com.br in Brazil, or for Latin America: www.dafiti.com.ar, www.dafiti.cl, www.dafiti.com.co, www.dafiti.com.mx.
About Level 3 Communications
Level 3 Communications, Inc. (NYSE: LVLT) is a Fortune 500 company that provides local, national and global communications services to enterprise, government and carrier customers. Level 3's comprehensive portfolio of secure, managed solutions includes fiber and infrastructure solutions; IP-based voice and data communications; wide-area Ethernet services; video and content distribution; data center and cloud-based solutions. Level 3 serves customers in more than 500 markets in 55 countries over a global services platform anchored by owned fiber networks on three continents and connected by extensive undersea facilities. Level 3 services are provided by subsidiaries of Level 3 Communications, Inc. For more information, visit: www.level3.com.
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The information contained under the caption "About Dafiti" has been provided by Dafiti, which is solely responsible for its content.
Some statements made in this press release are forward-looking in nature and are based on management's current expectations or beliefs. These forward-looking statements are not a guarantee of performance and are subject to a number of uncertainties and other factors, many of which are outside Level 3's control, which could cause actual events to differ materially from those expressed or implied by the statements. Important factors that could prevent Level 3 from achieving its stated goals include, but are not limited to, the company's ability to: successfully integrate the Global Crossing acquisition or otherwise realize the anticipated benefits thereof; manage risks associated with continued uncertainty in the global economy; maintain and increase traffic on its network; develop and maintain effective business support systems; manage system and network failures or disruptions; avert the breach of its network and computer system security measures; develop new services that meet customer demands and generate acceptable margins; defend intellectual property and proprietary rights; manage the future expansion or adaptation of its network to remain competitive; manage continued or accelerated decreases in market pricing for communications services; obtain capacity for its network from other providers and interconnect its network with other networks on favorable terms; attract and retain qualified management and other personnel; successfully integrate future acquisitions; effectively manage political, legal, regulatory, foreign currency and other risks it is exposed to due to its substantial international operations; mitigate its exposure to contingent liabilities; and meet all of the terms and conditions of its debt obligations. Additional information concerning these and other important factors can be found within Level 3's filings with the Securities and Exchange Commission. Statements in this press release should be evaluated in light of these important factors. Level 3 is under no obligation to, and expressly disclaims any such obligation to, update or alter its forward-looking statements, whether as a result of new information, future events, or otherwise.
SOURCE Level 3 Communications, Inc.