Lia Marie's Garlic Spreads Now Available in Texas

Refrigerated Garlic & Five Cheese Garlic Spreads Offer Fresh Alternative to Frozen

Sep 21, 2011, 11:06 ET from Lia Marie's

SAN ANTONIO, Sept. 21, 2011 /PRNewswire/ -- Lia Marie's Original Garlic and Five Cheese Garlic Spreads are now available at Texas markets, including H-E-B. Pioneering a unique, new food category, Lia Marie's Original Garlic Spreads promise to revolutionize the garlic bread market by offering consumers a fresh, convenient alternative to frozen products.

"Like" Lia Marie's on Facebook now through Nov. 5 and enter the "Share the Secret" sweepstakes for a $1 off coupon and a chance to win a year's supply of Lia Marie's Original Garlic Spread and the Ultimate Lia Marie's Garlic Bread Lover's Kit. For details, visit www.facebook.com/LiaMariesSpread.

Lia Marie's Original Garlic Spread is a unique blend of roasted garlic, natural cheese, butter, oil and fresh herbs. Lia Marie's Five Cheese Garlic Spread is made with the same ingredients as the Original Garlic Spread with the addition of five old-world cheeses. Lia Marie's is available in 12-ounce tubs and can be found in the refrigerator section where butter is sold.

"Lia Marie's is the best thing since sliced bread, on sliced bread. It's flavorful, fresh and fast," said Robert Nunez, president of Win Schuler Foods, the owner of Lia Marie's. "American families love garlic bread, but lack the extra time in their busy lives to make homemade garlic bread. Lia Marie's is easy to use. Fresh and spreadable right from the refrigerator, it will make any bread taste homemade."

Lia Marie's scored high on key indicators among male and female primary grocery shoppers aged 25-65 who had purchased and eaten garlic bread within the past month of interview. In the taste tests, consumers were eager to try Lia Marie's with other recipes.

"In each of the product focus groups, consumers immediately wanted to know if they could cook with it," Nunez said. "The answer is a resounding 'yes.' Lia Marie's behaves similarly to butter, so it can be substituted for butter and cooking oils in recipes to create a more exciting flavor profile."

Lia Marie's Original Garlic Spread and Five Cheese Garlic Spread are currently only available in Texas, Wisconsin and Missouri. For more information, visit www.facebook.com/LiaMariesSpread.

Headquartered in Southfield, Mich., Win Schuler retail and food services brands include Win Schuler's Cheese Spreads and Win Schuler's Snack Chips. Lia Marie's is manufactured in Wisconsin.

SOURCE Lia Marie's



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